Blog Commenting to Drive Traffic | THE NET-TECH REPORT

The Net-Tech Report with Chris Kauza

Any website needs traffic driving to it, whether it's a blog, squeeze page, or a product. In this article I am going to discuss a proven traffic generation method, and best of all - it is completely free! What am I talking about? “Blog commenting” to drive traffic.

If you've ever visited a blog on the internet then you'll probably know what I am referring to – the comments that people post below the main, original blog post. When you click on the author's name you are taken to the commentator’s website. Quite candidly, this is a big reason why many people post comments on blogs – to get people to visit their website and 'borrow' some of the traffic that the post is getting…

…but most people go about it the wrong way. They end up posting pseudo-spammy comments and not really adding to the conversation or creating a link between what the blog is about & what the backlink is about.

In my experience, article marketing (which we will discuss in another article) and blog commenting are the best ways to build backlinks to your site – and good backlinks will bring traffic to your site for years to come.

If you “answer” questions on “how to” websites like LinkedIn, Hubpages, Yahoo Answers or Quora, you can improve your stature as an expert and drive traffic directly to your site, for specified topics. However, the best engagement and conversion rates still come from using video in your marketing (still yet another series of forthcoming articles!).

So how do you actually go about using blog commenting to drive traffic? Here’s how…

Start by finding the popular blogs in your niche. You probably already know what these are! Ideally you want blogs which get lots of visitors and which are 'active' (these exist in almost any niche). If you are having trouble finding some, you can always use your favorite search engine or else you can use Technorati to find specific blog sites.

Then, within each blog, find posts on the blogs to which you can make an intelligent response, and contribute to the discussion that is taking place. This is the most important thing. Posting a one-liner like “great post – I’ll be back for more!” is useless and may not be approved or may get deleted. This doesn't help your credibility (and therefore people will be unlikely to click on the link you created to check out your website) and it is generally regarded as being blatant spam.

When you correctly use blog commenting to engage with the author of the original post, you'll come across as an interesting person, and most importantly as someone who has a valued opinion on the topic. This helps solidify your Expert status.

Find the blogs. Join in the discussions. Question the original post, or add some extra information, and then enjoy the traffic that blog commenting can bring.

Do you have other ideas or tips that others could benefit from? Look for the popular topics and then add to them. Another good strategy is to look for new posts and be the first person to comment. Being the first commenter to a post on a popular blog can bring your site traffic for years to come. So don’t delay and start interacting with blogs in your market today!

For more information, please visit Chris's TNNWC Bio.

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Capital, Traffic Building, International Customers and unique SERVICES.
The National Networker Publications™ produced by TNNWC Group, LLC

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Blog Commenting to Drive Traffic | THE NET-TECH REPORT

A Twist On Twitter - How to Use Twitter as a Mini Blog | THE NET-TECH REPORT

The Net-Tech Report with Chris Kauza

A lot of the clients we work with like the idea of a Blog and understand how it helps them to stay in touch with their clients and also boost their SEO activity. However, many of them tell us that “keeping up with it” is the hardest thing – especially on top of all of the “other” work they have to do in the regular course of their business. Solution? Use Twitter as a “mini-blog”!

What do I mean by a mini-blog? Most people feel constrained with Twitter's interface and the 140 character limitation – but this is a blessing in disguise! The best way to leverage this is to view Twitter as a miniature blog where you share your thoughts on a particular topic, and see what tweets get re-tweeted (shared), commented on, etc.

Using Twitter as a mini-blog also makes sure that whatever you write down very substantive – in fact, some might go as far as trying to write Twitter Haiku - so-called "Twaiku", and whom you can follow by clicking his name - but that's beyond the scope of this article! It must be precise, brief and compact. You need to really think about what you want to say, in order for your audience to fully grasp your meaning in those 140 characters. However, given the fact that most business owners I know are very busy running and growing their companies, Twitter gives them an avenue to provide quick insights or updates on relevant topics in business.

...but I'm not saying to not have a blog – both are important and serve a purpose. In fact, there are certain basic differences between a tweet and your blog. Suppose your blog is more of a novel and your tweets are short stories. Both are written differently with a different purpose (and perhaps audience) in mind. You have virtually no limitation lengths with blog posts, allowing you to really explore different aspects of your topic. Tweets on Twitter, however, really force you be succinct and focused with your commentary.

Be sure to include your blog and website addresses in your Twitter profile, so you can direct web traffic generated by your tweet to your main website. Undoubtedly, there will be people who will feel interested enough to browse through your website. Further, the Internet has changed how many people read and consume content; many are not willing to put the time in to read a “long” blog post of 4 – 7 paragraphs. Tweets are so short that a reader has no option but to read it in its entirety!

In order to use Twitter effectively, try to use it as a “special preview” of your own website or business blog. Those tweets that get re-tweeted or a lot of response to, are good indications of topics you should consider exploring further in your blog. It's GREAT for market research, in that way. You can pose questions to your audience, inviting them to comment, take a quick poll or survey, etc.

Don't forget the more pedestrian purpose of using Twitter to simply inform your audience of new content on your blog, Facebook Fan Page (you do have one, don't you?). Many people monitor Twitter to let them know of new information that they need to pay attention to, throughout their day.

For more information, please visit Chris's TNNWC Bio.

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Capital, Traffic Building, International Customers and unique SERVICES.
The National Networker Publications™ produced by TNNWC Group, LLC

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A Twist On Twitter - How to Use Twitter as a Mini Blog | THE NET-TECH REPORT