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Showing posts with label ann barczay sloan. Show all posts
Showing posts with label ann barczay sloan. Show all posts

Friday, June 25, 2010

THE POSTILLION: Interviews The "Connectrix", Ann Barczay Sloan

The Postillion with Michael Phillips
Profiles in Innovation from Around the World

Bottom Line (Why you will want to read this Article)
  • Learn insights on creating a social network
  • Insights on Women’s’ networking
  • Inspirational life story of a fellow entrepreneur
  • Learn about two interesting and soon to be published books, "The Power of Passion: Winning Women Reveal Their Success Secrets", and "How to Use the Pieces of a Broken Heart: Recipes for Rebirth".
This month’s Postillion features author, editor, educator, and Internet entrepreneur, Ann Barczay Sloan. I can also add actress to the list since I have discovered Ann has performed her own one woman play for the great enjoyment of Pacific Northwest audiences. To sum Ann up in a sound bite, she has “a passion for passion” that she has been true to for her entire life.

Ann, herself, has conducted many interviews as an accomplished writer for TNNW. Knowing this, the Postillion, sent out my Watergate style “plumbers” to abscond with the personal list of questions Ann has subjected her own interviewees to in the past. It is with mischievous joy that I now turn the tables on Ann and have her answer her own questions. (sounds of devious laughter)

The Postillion: First of all, how would you briefly describe what you do? (e.g., your “elevator pitch”).

Ann Barczay Sloan: I do two things: One, I am a transformational author whose passion is to produce creative works that serve to awaken, entertain, empower and enlighten people worldwide.


Two, I am called “The Connectrix” because I have a passion for connecting hearts and minds, individuals and communities, and for being a purveyor of information on profitable opportunities and progressive paradigms.


The Postillion: What makes you / your company unique? In other words, what is the so-called Unique Value Proposition (UVP) of your product or service?

Ann Barczay Sloan: My company – i.e., the forthcoming publishing association in which I am a partner – is very much in the formative stages. I can only speak of my own role at this time. I may say, what distinguishes my contribution to our creative enterprise is my own unique international-minded, cosmopolitan, artistic, intellectual, and spiritual perspective. My multi-faceted outlook has been born out of my eventful and challenging life history, some key years of which were spent in the turmoil of WWII Europe and its aftermath. I may say that few people in my milieu have had exposure to this dimension of experience.


The Postillion: What is your mission, the primary goal of what you do: i.e., your work, profession, etcetera?

Ann Barczay Sloan: As you can imagine, the work of refining my mission and vision statements is very much in process at this time. I am presently in the midst of a major personal shift. That is, I am making an important transition from regarding myself as an Author, Editor, Educator, “Solopreneur”, and so on – to becoming part of a much bigger circle, greater sphere of influence. For starters, this means TNNW and its emerging enterprises, one of which is our brand new publishing partnership. I will now also be part of the circle of 17 women who star in my forthcoming book: The Power of Passion: Winning Women Reveal Their Success Secrets – plus their various tribes, some of which are extensive and on an international level. Alliances with these groups remain to be developed to full power over the coming months. What exciting opportunities I / we have to look forward to!


In the context of “Mission” and/or “Goal”, I am intent (as are countless other well-intentioned men and women) on “making a difference in the world”. I put this phrase into quotes because it seems a cliché ─ though at a deep level of course it is the Truth. Also, I want to amend this phrase to “making a positive difference”, because unquestionably, individuals such as Hitler and Stalin and Pol Pot have made their own “difference” in the world as well.


I would like to share two powerful insights that just now came to me:


(A) I feel a very special mission to connect with, to be a resource and a blessing for individuals who feel lonely and alone and unsupported. Out of my own life experience, I feel a close kinship with women who keep on struggling in confusion and alone, and feel they must bravely uphold as much of their world as they possibly can – yet are sadly lacking support for themselves in return. Some of this lack shows up because actually so many of us have serious issues with asking for, trusting and accepting support – but this is a huge separate topic in itself, to be dealt with elsewhere.


Another way of viewing the essence of my mission: I want to be of service by helping to heal that painful (though illusory) sense of disconnection and separation so often prevalent in our lives. (Sounds like a job for SuperConnectrix, yes?)


(B) At a macro level I might say:


My mission is to help eradicate spiritual as well as material poverty in this world.


What I call “poverty of spirit” is a huge topic in itself: much has been written about it and much more needs to happen to address and heal this issue. In my view, I might summarize it as an erosion, a shrinkage, a starvation of heart and soul, an anorexia that keeps out beauty and love and deep meaning and satisfaction and joy.


Another way of looking at this mission of mine: I would like to be of service by healing that painful yet illusory sense of separation so often pervasive in our lives. For myself, ideally I would like to live – and empower others to live – in the space of knowing that instead of being alone, in Truth we are All One.


Yes, I realize I am “going metaphysical” here – but no apologies.


The Postillion: What are your passions in life?

Ann Barczay Sloan:
In essence, my passion is expanding creativity, connectedness and consciousness.


Another way of expanding on this topic, my passion is passion. What does that mean? In essence, that means I deeply treasure (in myself and in others) a depth of caring: i.e., care-full-ness; precision; intensity, courage, dedication, commitment.


I have a passion for what has been called the True, the Good, and the Beautiful. I would add two more eternal verities (though they are probably subsumed within the first three): Compassion and Joy. And Joy of course includes Laughter: yes, capital L Laughter.


For example, one of my greatest pleasures is putting on my performance art shows – crazy costumes, audacious stories, farcical songs and all – and seeing my audience get into the drama, and abandon themselves to the laughs.


The Postillion: Please describe briefly how you got started in all this work, and how you arrived where you are currently.

Ann Barczay Sloan: Briefly? Ha! What a challenge! And what a path of twists and turns it has been!


For starters, I can honestly say I’ve always wanted to be a writer and thought of myself as a writer, even as a child growing up in my native Hungary. I wrote my first poem at age five; I created my first little story book (complete with illustrations and stitched-together pages) at age ten. And all of this is based on my passionate love of books from the very start. I grew up speaking and reading Hungarian and German simultaneously (folk and fairy tales to this day are a big pleasure for me.


After the war, during our refugee years in Germany, I attended a French-language school and thus learned French very well. In every school I attended, classes based on reading and writing were always my favorites.


After my family and I arrived in the U.S., it was the same. I learned English quickly. I always wrote stuff (I’m especially fond of satire), but also worked on various arts projects. As a teen living in Detroit, Michigan, I took voice lessons, and was part of a Hungarian folk dance group. (Oh yeah, I also had four years of Latin in high school.)


I had decided that after high school I would attend Wayne State University and major in art. But as soon as I heard of the brand new Communications / Broadcasting department just opened at the University of Detroit, I totally knew that’s what I wanted to do. In addition to my Bachelor of Philosophy degree I was earning (oh yeah, and four years of Spanish) it was so much fun to work at the University’s TV station after school!


My dream (after I graduated from U. of D.) was to go to New York and get into the glamorous worlds of publishing and/or TV. But again, my plans drastically changed; I ended up in Pasadena, California instead: the next town over from Hollywood. Why? The young man I’d met at U. of D. had taken off for California. I missed him terribly, so I took the long trip out there. Compared to Detroit, this was all so sunny and lush-green and beautiful, even a bit exotic ─ I felt like I’d arrived in Paradise!


We married the following year, and I entered graduate school at Cal State University, L.A. to start work on my Master’s Degree. Yes, my plan was to become an English Professor – from the outside, that lifestyle seemed so appealing to me!


I was not “working” in those days – much too busy bringing four children into the world in rapid succession plus working on my M.A. part time (that took me seven years all told.) However, a couple of years later, my brief entry into Academia (teaching freshman English part time) quickly met with disappointment. I loved talking with and inspiring students ─ and hated the organizational politics (not to mention all those papers to grade.)


Several years of struggle and one divorce later, for a couple of years I successfully taught at a local Community College some personal growth / mind-development classes I’d designed myself ─ that was great! Years later, I’d run into former students who told me my classes had shown them a whole new life.


After some more financial struggle as those classes petered out for lack of funding, I “by chance” found myself a new, better-paid career as a Technical Writer, writing and editing software user manuals. I was proud of myself for how well I learned this skill, given I had no tech background whatsoever: every single thing I learned about computers I learned on various jobs. (Some might laugh on hearing that when I got into that world, the operating system in use was DOS!)


Right after 9/11, the IT job market took a big hit. I was fortunate to find a few interesting clients for my editorial services (mostly via CEO Space) ─ but this income source proved to be insufficient ─ so my personal finances eventually took a big hit too. A few more years of money/career struggle ensued ─ yet all the while I felt, I knew there had to be something else, something bigger and better in the realms of writing and editing out there for me: a new opportunity wherein I could express much more of my creative talents.


This pretty much brings me to the time in 2007 I was invited by Adam J. Kovitz, Chairman of TNNWC, (via my CEO Space contacts) to serve as what was then called the “Women’s Networking Editor” for The National Networker. This involved writing a monthly column, which was a lot of fun as I got to interview women I knew who were doing (in my estimation) interesting and inspiring things with their business enterprises. I continue to be happy because the extensive new exposure being a Featured Columnist for The National Networker has provided me.


Then, when Douglas Castle came on board at TNNWC, I suddenly had a quantum leap breakthrough. Though we’ve never yet met in person, he and I discovered that our minds seem to harmonize in an amazing way. Douglas invited me to send him sample pages of my book, How to Use the Pieces of a Broken Heart: Recipes for Rebirth, and as soon as he read them, he declared: “We have to publish this!”


You can imagine I was thrilled to hear this after my years of waiting, given that the text of my book has been finished since 2002 (though we still need a number of illustrations.) Then another breakthrough, months later: I suggested to Douglas we might collect some of my women’s articles and publish them as a book. He found this idea exciting, so between the two of us we crafted the title The Power of Passion: Winning Women Reveal Their Success Secrets and also came up with a terrific name for the associated web site-to-be: TheWinningWomensVortex. So now this book is slated to be published first, ahead of my …Broken Heart … book.


And now here we are ─ we’ve arrived in present day!


The Postillion: Which of your projects are you currently most excited, most passionate about?

Ann Barczay Sloan: Clearly, it is my forthcoming book: The Power of Passion: Winning Women Reveal Their Secrets of Success – along with, of course, the other ancillary projects such as the web site, Forums in the planning stage, and so forth.


I am proud and happy to say this book will be published by TNNWC. As mentioned earlier, a new publishing partnership is being formed between Adam J. Kovitz, Douglas Castle and myself as Author in the larger role and context of “The Connectrix”! Hence the name of the partnership: Connectrix Publishing Associates.


The Postillion: So how did you come by the nickname, “The Connectrix”?

Ann Barczay Sloan: The Connectrix moniker originally popped into my mind as far back as 2004, as even back then I was always deriving pleasure from (and getting happy feedback for) connecting up people, organizations, opportunities. “She” is my brand now, and I am daily exploring the scope and definition of what The Connectrix is and does, and what that might mean – not only in the context of my publishing project but for my life (i.e., my life purpose, life mission). Of course, it is an ever-evolving role – and quite probably (beyond the external role as in what I will be ”do-ing”), I realize it is actually a state of “be-ing”.


The Postillion: How much of your work is focused specifically toward women?

Ann Barczay Sloan: My current work ─ this above-mentioned “Power of Passion” book, which we fondly call the “Winning Women” book ─ is focused on women, simply because it is comprised of a selection of 17 articles I’ve written and published in the Networker blog. (There were a lot of articles to choose from: two and a half years’ worth!) To reiterate, these articles consist of interviews I’ve done with a number of interesting, dynamic and dedicated women whom I personally selected, because I knew them and found myself admiring their work. The women I did not know and found interesting from afar, I simply contacted ─ and almost without exception they accepted my invitation to be interviewed.


The Postillion: Whom / what does your network currently include? How far does your network extend?

Ann Barczay Sloan: We’re just at the beginning with this publishing project. I’ve built my own personal list over the years, but it’s been on a very informal basis, and still needs to be aggregated. We will of course have the extensive, ever-expanding, TNNWC list (including international subscribers) at our command. The extra-exciting fact is that each of the seventeen women whose interviews we’ve included in our book has her own list – in some cases, quite sizeable. So we will get to see how this all works out – that is, in what way(s) we may have access to these ladies’ lists.


The Postillion: What has been the best about building a network: Positive experiences? Benefits, expected and unexpected?

Ann Barczay Sloan: First of all, I love networking – period. It’s instinctive with me (perhaps because I was so often lonely in childhood and teen years?) I really got into it in my college years, though “network” as verb probably did not exist at that time. I’m very sociable (though I have a very introverted side as well). I enjoy meeting interesting people – especially ones from unusual areas of life, from other countries near and far. And beyond just meeting people, I love to introduce and re-introduce, connect and combine and re-combine them to foster new synergistic possibilities. I feel that making connections is an art form, in a certain sense…


The last few years – especially since the time I started writing the Women’s Networking column for TNNWC – I’ve found it especially gratifying that numerous people I’d connected with in my past years in Southern California organizations (including but by no means limited to CEO Space) have turned up in my life once again. I can see I’ve gained new benefits out of our earlier association in ways I could not have anticipated at that time. It feels like being on a higher turn of my life spiral, as it were…


Yes; it’s been a pleasure to see how much “relationship capital” (to use Adam J. Kovitz’s very apt phrase) I have accumulated over the years simply because it came naturally to me. I clearly see how true it is that building relationships is a major key to success!


The Postillion: What challenges (if any) have you found in your networking experiences? Any unexpected events? Any benefits emerging from challenges in the long run?

Ann Barczay Sloan: Challenges in networking? What’s most frustrating to me is simply the lack of time to maintain communications with people: old connections or new. I personally find that even e-mails take a long time! I admit I have trouble keeping my letters brief, but on the other hand one can’t build much of a strong relationship via 20-word e-mails or 140-character tweets. Perhaps my extensive studies of literature are a handicap in this regard: I recall with nostalgia those lengthy beautifully written letters we used to study at University: epistles crafted by famous artists, writers, musicians, philosophers and statesmen. Those were the days!…


The Postillion: Bottom line – What do you feel is really working well for you / your company?

Ann Barczay Sloan: We’re just at the beginning of the beginning of this publishing company. However, as for my self I have many years of experience teaching adult education, leading groups and workshops, dealing with private editing clients (….used to call myself a “Book Midwife”), and so forth. In fact, I feel that my business experiences in general, added to my extensive experiences in the worlds of education, publishing, IT consulting (technical publications), as well as the experience of meeting countless people of various sorts in various different places and countries have prepared me for what is to come next.


All that being said, of course I realize that life and learning are full of surprises, so I can’t say I know for certain what is to come next in this grand entrepreneurial adventure!


The Postillion: What’s the achievement, the accomplishment you’re most proud of at this time?

Ann Barczay Sloan: Frankly, most of the time I don’t think of my “accomplishments” because they feel totally “normal” to me. However, from an outside point of view they may sound impressive (even to me) because I clearly know the challenges I had to overcome to attain all that.


My proudest achievements include:


• My four adult children: my sons, Sean and Stephen, and my daughters, Andrea and Joyanne. I am immensely proud of their skills and talents – and above all, deeply moved by seeing what strong aware loving men and women of integrity they have become. They are clever, courageous, resourceful, funny – and best of all they live their lives according to solid values. And between the four of them they have brought eight gorgeous and super-smart offspring – my grandchildren ─ into the world!


• Persevering through years of varied challenges to finally earn my Master’s Degree, and a California Community College Teaching Credential as well.


• Learning to become a skilled Technical Writer: a profession that involves much more complexity than just “writing”. I am proud I had the courage to forge into the unknown with no prior training and eventually did very well!


• Envisioning and writing my book, How to Use the Pieces of a Broken Heart: Recipes for Rebirth. It was this manuscript – actually only a 20-page selection out of 50 pages total – that powerfully brought me to the attention of Douglas Castle shortly after he joined the TNNWC. Of course, it helps that I already have close to 30 laudatory reader endorsements I’ve gathered over the years: some from well-known individuals in the personal growth field, including Chicken Soup books co-creator Mark Victor Hansen.


• Underneath all, having the perseverance, courage and sheer fiery will to forge forward in life, even through some devastating challenges and reversals. Several times I have had to re-invent myself: create a brand-new life for myself, often in brand-new locations. In fact sometimes it feels as if I’ve condensed and lived several lifetimes in this one…


The Postillion: In conclusion, anything you’d like to add for our readers? Some words of encouragement, inspiration?

Ann Barczay Sloan: First I would like to say that I’m feeling grateful for this opportunity to answer your questions. (They sounded vaguely familiar……hummmmm) I have not shared personal facts about myself at such length since I can’t remember when ─ perhaps never!


I suddenly realize this little exercise has somehow served to un-block my personal “authentic voice” of mine that I will need to tap into soon, when I’ll be blogging for the “Winning Women” book and web site project. This definitely feels like a new breakthrough for me. I feel happy about that!


I just ran across this passage minutes ago: well-known, frequently quoted words attributed to Maryanne Williamson:


"Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure."


Why did this statement strike me so much? Because I now realize it describes my inner state a large part of my life. The question is: Why do I fear my own power? Why are countless men and women frightened to explore and express their own power and magnificence?


This article is not the right place to find that answer. Yet here and now is the time for each of us to go forth in full passion and courage, to step firmly into that world of vast power and potential that has always been our birthright.

The Postillion thanks Ann Barczay Sloan for this in depth interview. We wish her great success with her new book and a long and successful partnership with TNNWC Group.

Ann can be contacted at: annbsloan@gmail.com





Michael Phillips, A.K.A. The Postillion, is the Chief Innovation Officer (cIo) for TNNWC Group. He lives and works in Tampa Florida, and has over 36 years of experience in leading innovative development and trends within the information technology and business communities. Comments and suggestions for future Postillion topics are welcome and can be emailed to michael@thenationalnetworker.com.


For more information, please visit Michael's TNNWC Bio.



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Sunday, April 25, 2010

A NOTE FROM THE CHAIRMAN: A Salesman, an International Liason, and Over 65,000 Women

A SALESMAN, AN INTERNATIONAL LIAISON AND OVER 65,000 WOMEN

by Adam J. Kovitz



As we continue with our major website overhaul (check out our current progress here), we are proud to introduce three great new features to TNNW™ this week.


First up is Gabriel Seigel. Gabriel is a veteran salesperson and will be bringing you his new monthly column The Cold Hard Truth, in which he will be discussing the nitty-gritty details on what every successful enterprise needs to survive: sales. This month, Gabe takes us back to basics with "Prospecting 101".


Next we have my good friend Dan Paulson, CEO of InVision Business Development a Wisconsin-based consulting and coaching firm. In recent years, Dan has taken his company overseas to China and will be presenting his new monthly column Doing Business in China. In today's global economy, all emerging enterprises look to China as an emerging leader. There are many opportunities for entrepreneurs with the right insight - arm yourself now.


Lastly we present an entirely new feature to TNNW. We have been working with Ann Sloan, our long-running columnist of Especially for Women on her newest project (sponsored by TNNWC), The Winning Women's Vortex (WWV). Ann recently wrote about Sandra Levitin, Founder of Kalön Women in last week's issue (find it here), who is one of the contributing organizations to WWV and now to TNNW as well.

Kalön Women is many things: an organization of women 40+, a wonderful online magazine, a new member of TNNWC's Global Interworked Cooperative Business Community (GICBC) and now a featured column in TNNW. Each week, Sandra will be showcasing the best of the best from Kalön for our own readers. Check out their first submission here.


Be on the lookout from more columns from other featured member organizations in these pages in the coming weeks.



All my best,


Adam






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Wednesday, April 14, 2010

ESPECIALLY FOR WOMEN: Kalon Women: A Beauty-full Site in Support of Women 40-Plus

Especially for Women with Ann Barczay Sloan













Sandra Levitin

Founder/CEO/Publisher

of Kalön Women

www. Kalon-Women.com



How Sandra and I first connected

As a force to be reckoned with, Sandra Levitin came to my attention way before our life paths actually intersected. One day in late 2009, an unknown someone sent me an invitation to visit an up-and-coming web site / online magazine named “Kalön Women.” My instincts told me to take a closer look at what they were up to, which I did. On impulse I signed up on their list. At that time I had no idea Sandra and I would soon be connecting and communicating one-on-one, and would find opportunities to collaborate to a greater extent than at first foreseen.

Fast forward to early 2010, when, as Fate would decree, Sandra and the estimable Douglas Castle, Vice-Chairman of The National Networker (TNNW) connected (independently of me) and soon got involved in conversations about collaboration possibilities. Next, Douglas suggested Sandra and I get in touch with each other, which we did. Our inter-communication flows easily. And it’s fun to observe the ways in which the Big Picture of entrepreneurial possibilities between the three of us gradually unfolds!

A special bonus: Sandra and I discovered early on that we have a deep personal interest in common, our love of poetry: not only reading but the writing of poetry, too. Sandra has already published several books of poetry, whereas my own inspirational book, How to Use the Pieces of a Broken Heart: Recipes for Rebirth, is slated for publication later this year. (For more information, see http://AnnBarczaySloan.com.blogspot.com. )


What exactly does “Kalön” mean?

Naturally, this was one of the first questions I posed to Sandra in the early stages of our correspondence. At that time I could not find a definition on the kalon-women.com site.

In an e-mail, Sandra responded:
“The word Kalön is an old Greek word that means ‘beautiful’ -- however, it has very little to do with exterior beauty, ... as it has to do with inner beauty or finding something beautiful in everything around us."
In our interview, Sandra provides us with additional detail on this special dimension of Beauty. For now, let’s get more acquainted with Sandra.


Who is Sandra Levitin and what is she all about?

Here’s a comprehensive overview straight from the web site:

Editor’s Bio: Sandra Levitin
“Sandra Levitin is the Founder/CEO/Publisher of Kalön Women, an online magazine for women forty plus. She has been writing since she could hold a crayon, growing to love the feel of a pencil in her hand and the sound it makes when connecting to paper. She is a published poet, working on two manuscripts and a children’s book with her 10 year old granddaughter…

Sandra loves being in her fifties! Smack in the middle of the baby boomer generation of women; a generation of women unlike any other… A group of women not ready to move over, lie down or let life pass them by sitting in a rocking chair. These generations of 'women of a certain age' have ambition, life experience, and are passionate about both their own well being and giving back to their communities….

Her life has always framed itself around helping people. A devoted mother and grandmother, she calls herself the 'fix it lady' because everyone, including her children’s friends have always come to her to 'fix it.' It followed her on into the corporate world as she excelled in sales, sales management and sales training for several national and international companies…

After making a tough decision, Sandra decided to leave the corporate environment and fulfill a 15 year dream of creating a magazine for women forty plus that started with a friend who died from breast cancer before they could see it through together. Sandra and a few of her friends also began talking about what direction they each wanted their lives to take. Kalön Women was born as a way for us to reach out to other women sharing similar journeys to share our professional and life experiences, enriching one another along the way – all with a touch of humor, which Sandra says is so important because as women, we forget how to laugh and play….

Retirement? Sandra has discovered that women do not retire in the traditional sense. Instead, she feels that we look for new challenges and then reinvent ourselves to meet them. It is then up to us, to reveal new meanings and truths to hold our attention and to grasp the true meaning of Kalön within ourselves.”


Exploring the Kalön Women Web site

A colorful montage of images at top of the Home page is labeled with this inscription:

“Where we’ve been… where we’re going…”

Below this, you are greeted by a smiling photo of Sandra:

“Welcome to Kalön Women

Kalon Women's vision is to be a powerful voice
for women 40+ as we face challenges unique
to our generation.
Sandra Levitin, Founder

On left side of page, you’ll see three important features of the site:
  • Online Article Categories
    View listing of article categories archived.
  • Free Digital Magazine Subscription”
    Enter your subscription to the monthly
    Kalön Women” magazine.
  • "Kalön Women in Business Radio”
    Click for upcoming shows.
Now, some selected items from top of screen menu bar:
  • “About Kalön” Tab:

On this page we find detailed “Welcome to Kalön” information (condensed a bit here):


“Kalön Women’s vision is to be a powerful voice for all women 40+ as we face challenges unique to our generation. We are the sandwich generation, caring for aging parents, growing or grown children, grandchildren, and sometimes doing all of it while maintaining a professional career. And yes, salary equity is still an issue. Our professional career successes have been hard won, without the benefit of the ‘boys club.’ We are living longer and healthier lives, which creates a host of issues including living alone, financial concerns, and new relationships…

…We have grown beyond the need to mold ourselves into others' expectations. We have learned to face life with strength, dignity and a big helping of humor.

The mission of Kalön Women is to provide answers and raise awareness of issues and causes that affect us, so that our generation of women will be stronger from knowledge gained, and the generation of women who follow in our path will hopefully find it less rocky.”

Two important sub-topics within “About Kalön” are “Editor’s Bio” and “FAQ.”
  • “Digital Magazine Submissions”
    Detailed guidelines for aspiring magazine contributors.
  • “Hire Sandra to Speak”
    List of titles of professional presentations by Sandra, plus selected endorsements.
  • “Kalön Network Site”
    You’ll see a video of Sandra
    and beneath it, a link: “Click here to visit and join Kalön Community.” When you click, the next page welcomes you by name (because you’ve already registered!) Now you are about to enter an exciting new realm:
"Social Networking with a Purpose! Get Inspired! Take Action!
Find your Purpose/Passion! Build your Self-Esteem/Empowerment!
WOMEN ONLY"
This new world offers you numerous choices of activities: things to do, people to meet, even add your own content. Please feel free to explore but remember: WOMEN ONLY!
  • “Kalön Clicks”
    This item stands on its own at far right of page. It’s another innovative feature of this site. What is Kalön Clicks? It’s “the first on-line directory for women 40 plus!"
Well, there’s so much more but no point in prolonging the wait, the suspense. It’s high time to meet our Founder and CEO and Publisher herself!

- - - - - - - - - -

The Interview

Thanks, Sandra, for spending this time with me. I’m happy for this opportunity to learn more about you! First of all, how would you briefly describe what you do ─ your “elevator speech” or similar tag line?
“I am the Founder/CEO/Publisher of Kalön Women, an online magazine and forum for women forty plus. I am also a Mid-Life Strategist who specializes in supporting women through the myriad of life changes after forty.”

What makes you / your company / organization unique? In other words, what is the so-called Unique Value Proposition (UVP) of your product or service?
“Kalön Women is a forum like no other – one designed with ‘women of a certain age’ in mind, providing a new challenge, and a reinvention for women over 40.

Kalön Women’s vision is to be a powerful voice and forum for all women 40+ as we face challenges unique to our generation. We are the sandwich generation, caring for aging parents, growing or grown children, grandchildren and sometimes doing all of it while maintaining a professional career. And yes, salary equity is still an issue. Our professional career successes have been hard won, without the benefit of the ‘boys club.’

We are living longer and healthier lives, which creates a host of issues including living alone, financial concerns, and new relationships. We don’t necessarily want to look older than our age, so fitness and health are important to us, and we have grown beyond the need to mold ourselves into others expectations. We have learned to face life with strength, dignity and a big helping of humor.

Retirement? I have discovered that women do not retire in the traditional sense. Instead, we look for new challenges and then reinvent ourselves to meet them. It is then up to us, to reveal new meanings and truths to hold our attention and to grasp the true meaning of Kalön within ourselves.”

What is your primary goal, the mission of what you do?
“The mission of Kalön Women is to provide answers and raise awareness of issues and causes that affect us, so that our generation of women will be stronger from knowledge gained, and the generation of women who follow in our path will hopefully find it less rocky. The articles, stories, poetry and other written expressions in Kalön Women are created by real women 40+. Written to inspire, help and perhaps provide a few laughs to all 'women of a certain age.' "

Please describe briefly how you got started in all this, and how you arrived where you are currently.
“Fifteen years ago, when I was in the midst of getting a divorce after 24 years, I met a group of poets online and we immediately bonded. Within this group of friends, was my friend Jo who was the most amazing poet and writer. As our friendship grew, we thought about putting together a magazine for women forty plus. At that time it was going to be published in print because online magazines were still in their infancy. We researched names for our publication, knowing that we wanted it to capture the inner makings or beauty of a woman rather than focusing on the exterior as so many magazines do. We researched the word beautiful and found the old Greek word, Kalön.

What is Kalön, you ask? Everything. A garden or a tree, a piece of jewelry or a favorite walk has its kalön and is beautiful or admirable after its own fashion. Something can be beautiful without being perceived or known as beautiful. It is our very inability to know everything about a given object that actually makes it beautiful.
Beautiful is an experience that grows out of curiosity, the paradox of knowledge and the infinite ability of the particular to continue to reveal itself in continuously new and interesting ways.

To shut down the work of beauty, one need only claim to know everything about a given particular, either that one knows definitively what it is, or that one knows it is most definitely nonsense. Either way, it ceases to hold our attention or to reveal new meanings and truths to us.

It is then up to us to reveal new meanings and truths to hold our attention and to grasp the true meaning of Kalön within ourselves.

As with most things when women are elbow-deep raising children, working, managing a home and juggling fifty balls at once, our dream got placed on the back burner.

The years flew by. Our daily talks turned into yearly catch up conversations and 3 years ago, she died from metastatic breast cancer just as I turned 50. This was a huge catalyst for me. I was remarried and in the midst of the corporate world, managing 5 offices and over 800 people. And I was burned out.

A few of my friends and I also began talking about what direction we each wanted our lives to take. I knew that if I didn’t take the leap now, I never would. Kalön Women was born in 2008 as a way for us to reach out to other women sharing similar journeys to share our professional and life experiences, enriching one another along the way.”

Which of your projects are you currently most excited and passionate about?
“I have two actually. First and foremost we just launched a new digital version of our magazine in December. The reviews have been wonderful and our subscriber base is growing exponentially.

My other project is my first book called, Learning How to Hop Again, which is scheduled for release [later] in 2010. This is a book about my life and other women’s lives and how we get so off course, but more importantly, how we make it back.”

How much of your work is focused specifically toward women?
“Everything I do is focused specifically toward women forty plus. I am passionate about giving the everyday woman a voice. All they want is to be heard, for someone to listen, for someone to care.”

What are some of the ways / places you promote your enterprise?
“For the most part, the only promotion I have spent most of my time and effort on is through the social media and co-ventures or banner exchanges with other like-minded businesses.”

Whom / what does your network currently include? How far does your network extend?
“Last year our network went global. We now have an international presence with subscribers from all over the world. Of course, the majority of our subscribers are from the United States.

The last statistics we received were pretty astounding. Our median audience consists of women, [ages] 45-54. Average time spent on our site is 8.9 minutes. We have over 25,000 unique hits per day and our subscriber base has grown to almost 60,000.”

What has been the best about building a network: Positive experiences? Benefits, expected and unexpected?
“For me, the best part about building a network has been the women I’ve met. They are some of the most talented, strong, witty and giving women I’ve ever had the pleasure of meeting. And I say that tongue-in-cheek because most of them I have never met in person! The unexpected benefits were and are the fact that they are ready to jump in and get their hands dirty if asked to do so. All they want in return is to be appreciated. Reciprocation and some laughs. You just gotta have the laughs.”

What challenges (if any) have you found in your networking experiences? Any unexpected events? Any benefits emerging from challenges in the long run?
“The one challenge that we are all having as women entrepreneurs, especially now, is drawing the numbers to pull in the ever elusive advertisers/sponsors. With that being said, if you look long enough and ask the right people, you can even overcome those problems. As Robbie Motter, Founder of Contacts Unlimited says, ‘It’s all in the asking!’”

Bottom line – What do you feel is really working well for you / your company?
“Bottom line? Networking with other like-minded women and being there for each other – not just lip service – truly being there and realizing that if we all pull together we can accomplish anything we set out to do! Kalön Women’s motto for this year is ‘Pulling together in 2010!’”

Besides networking, how else are you promoting your company? Which do you view as the primary vehicle and what makes it more important than the other(s)?
“I do banner exchanges, co-ventures and affiliate programs with other women / businesses, but the primary vehicle is still networking, both online and here in Houston.”

What’s the achievement / accomplishment you’re most proud of at this time?
“I know you think it’s going to be Kalön Women – and I am so very proud of that accomplishment. But for me, it’s my kids and grandchildren. My son is now 30 – talk about a choker – and I couldn’t be more proud of the man that he has become. He is a tremendous father of two beautiful girls who have stolen my heart, and a gentle, loving husband married to a woman that I couldn’t love more than if she were my own.

My daughter is 28 and has always been my best friend. She lights up the room with her smile. We’ve been through a lot together and I am so fortunate to have such a beautiful, sweet woman in my life that I can call my daughter.”

What are your plans and goals for the future ─ organizational / personal ─ especially regarding networking activities?
“My future plans -- now there’s a conversation that could go on for hours! As for Kalön Women, my goal is to reach 100,000 subscribers before the end of the year and to focus on perfecting our new digital magazine.

I want to grow my listener’s base for our Kalön Women in Business Radio Show. We have recorded 40 shows since we began our show in April of 2009.

Personally, I am at the end of marriage number two and have finally faced my own nemesis of codependency and being the perpetual enabler. These were hard things to face, but for the first time in my life, I am truly happy with me!

God willing, my first book, Learning How to Hop Again, will be published this year. It’s under contract and in the publisher’s hands."

What a terrific title! I laugh. I get what that means: I can relate!
"Thanks, Ann! Let me also add: I have created a speaker/training program called “Get Your Big Girl Panties On” which is a guide to help women forty plus through the myriad of life altering changes we are all experiencing as boomer women [all] at the same time!”

Any other point you’d like to emphasize at this time?
“I would like to invite your readers to take a look at Kalön Women and all that we have to offer women forty plus. I think they will find that there are a lot of women out there just like them, who are seeking the same answers to the question: who am I?”

In conclusion, anything you’d like to add ─ some words of encouragement, inspiration for our readers?
“I have several women who inspire me with their words of wisdom. One is Erma Bombeck, who said, ‘When I stand before God at the end of my life, I would hope that I would not have a single bit of talent left, and could say, ‘I used everything you gave me.'

The other woman is Maya Angelou who said, ‘I love to see a young girl go out and grab the world by the lapels. Life's a bitch. You've got to go out and kick ass.’

The one thing I’ve learned over the past few years is this: once you discover what you are passionate about, do not let anything or anyone get in the way or discourage you from achieving your goals.

Women should ask themselves a few questions on their journey of self-discovery or finding their passion:

If you could do one thing to transform your life, what would it be?
Are you living your passion?
What puts a smile on your face?
What do you find easy?
What sparks your creativity?
What would you do for free?
What do you like to talk about?
What makes you unafraid of failure?
What would you regret not having tried?

If they can uncover the answers to these questions, there will be no stopping them!”

No stopping? That sounds just like YOU, Sandra: unstoppable!

So please accept my appreciation for this interview and, beyond that, for the inspiration you’ve provided for me and our readers, as well as, of course, the thousands who are proud members of your vast Kalön Women Community.



Contact Information for Kalon-Women.com:
For submission guidelines, Editorial Calendar and to submit an article:
Key Words:
Sandra Levitin, Kalön Women, women 40-plus, Beauty, networking, global, community, radio show, digital magazine, poetry, subscribers, The National Networker, Douglas Castle, Ann Barczay Sloan



Ann Barczay Sloan, M.A.

Author & Editor / Creative Writing Coach

The Connectrix

Featured Columnist,

www.TheNationalNetworker.com

For more information, please visit Ann's TNNW Bio.



Author of the forthcoming book:

How to Use the Pieces of a Broken Heart:Recipes for Rebirth


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Thursday, February 25, 2010

ESPECIALLY FOR WOMEN: What's a Revival Got to Do With It?

Especially for Women with Ann Barczay Sloan







Celebrating the Perfect Platform in Appropriate Style



Introducing: Suzanne Falter-Barns



On-line Branding Specialist and Founder of Get Known Now.com



“Insider Strategies that Will Make You into a Household Name




Happily seeking and finding Suzanne

I first heard of Suzanne Falter-Barnes via web-based teleseminar series named “Healing with the Masters”, hosted by the amazing healer-entrepreneur, Jennifer McLean. Suzanne was one of the guests being interviewed, and listening to her, I found myself being intrigued.


Suzanne’s light-hearted manner and her unique approach to teaching business promotion principles, combined with her background as intuitive and best-selling author, appealed to my curiosity. So I decided to track her down, and once again I’m happy to report it was easy to connect because I approached her through Facebook! Of course it helped a lot that she and I already had a number of FB friends in common. How convenient!


Who is Suzanne and what is she all about?


Speaking of “convenient”, Suzanne’s Facebook Fan page immediately provided me with essential “Who is…” information – and luckily, in her own words. I couldn’t have written all of this better myself (yes, I’m trying to be funny here…)


Here’s how Suzanne summarizes herself:

I am a Platform Building Expert. That means I'm here to help YOU connect with your bigger audience - whether it be hundreds or millions. And I do that by guiding you to find your perfect market - 'your people' -- and then helping you craft the offer they crave from you.


You can find me out in the world giving speeches about building platform, leading intensive workshops on moving to the next level, and consulting with major names in the biz. I am known as the top leader on the Web in helping folks build global platforms.


But first, let me really tell you who I am. I live deep in the woods on a beautiful secluded spot on Lake Champlain right near Burlington VT. I love the water; I love nature. I also love dark chocolate, but that's another story!


I live pretty much my whole life even the wife and mom part in kind of a happy psychic bubble. I'm highly intuitive and way tapped into my spiritual guidance. And I'm a passionate seeker and teacher of self-growth and inspiration.


But most of all, I'm one of the happier campers you're going to meet. I love life, laugh A LOT, and my greatest joy is to spread inspiration. (My first self-help book was titled 'How Much Joy Can You Stand?' which should tell you something right there!)


The purpose of my life is to move people to express themselves.”



To me, this is an enjoyable and effective profile (if I say so myself). Now, let’s take a look at Suzanne’s web sites: HowMuchJoy.com and GetKnownNow.com



(A) Site: www.HowMuchJoy.com



Tag line: “Learn Your Purpose Live Your Joy”



This site is built around Suzanne’s two books:


(1) How Much Joy Can You Stand: A Creative Guide to Facing Your Fears and Making Your Dreams Come True (2000)


(2) Living Your Joy: A Practical Guide to Happiness (Ballantine Wellspring, 2003)



Headings on this page indicate areas of products / services offered :


“Discover Your Joy”


“Write About Your Joy”


“Coach Others to Find Joy”




(B) Site: www.GetKnownNow.com



Tag line: “Insider Strategies that Make You a Household Name”



Example Products offered:


“Platform in a Box”


“Coming Out of Hiding”




(C) And then there’s third site – more of a lengthy sales letter / description, actually:



www.PerfectPlatformRevival.com . Stand by for details!



What’s this about a “Revival”?

Let me quote briefly from the lengthy information on this site

This is Actually a Transformational Business Workshop...With Images, Video, Live Music, and a Whole Lotta Stuff You've Never Seen Before


The three-day Perfect Platform Revival is not your standard workshop. No siree!


It’s a completely interactive personal-growth + performance + spiritual download experience that will truly change you. Deeply. At a soul level.



You bet I’ll be asking Suzanne to elaborate on this! But for now, let’s move right into our interview.




The Interview



Thanks for spending some time with me, Suzanne! First of all, how would you describe what you do ─ your elevator speech, if you will?


“I am a Platform Building Expert. That means I'm here to help YOU connect with your bigger audience - whether it be hundreds or millions. And I do that by guiding you to find your perfect market - 'your people' -- and then helping you craft the offer they crave from you.”


Here’s my abbreviated version for Twitter:


‘I help small biz owners repackage themselves online to attract major media and publishers. (Yes, the media really WILL call you.)' ”



That’s great! I enjoy the way Twitter constrains us into economy of words.


And now, Suzanne what makes your work, your company unique? In other words, what is the so-called Unique Value Proposition (UVP) of what you do?


“What makes my work different is, I help entrepreneurs / solo-preneurs tap into their deep inner purpose, and out of that build a unique ‘hook’, a powerful brand and offer. I’ve accumulated 20 years of media experience doing this. As I am a best-selling self help author and also understand the realm of the conscious professional world, I can easily straddle both worlds”.



What is your mission, Suzanne: the primary goal of the work you are doing?

“My primary goal the purpose of my life, actually! is to move people to express themselves! My mission is to help solo-preneurs develop unique and powerful platform offers that help them get their mission out in front of millions of people.”



That’s inspiring!

So please describe briefly how you got started in all this, and how you arrived where you are currently.


“I’ve done 20 years of marketing / advertising /promotion professionally and worked in New York for major companies. During this time I fostered a dream of being a writer. I wrote and published a novel for Random House, a novel that didn't sell. I became frustrated and wrote 3 more novels and couldn't sell those to any publishers, either!


Then I went into a period of writer's block, but still worked as a freelance copywriter consultant. I still owned my business, but could not get any traction on my novels. Basically, I felt I was having a total writer meltdown.”


Sounds like a difficult period, Suzanne!

“Oh yeah! But finally, 6 months later I started writing a newsletter for people on their creative dreams -- and out of this, my book, How Much Joy Can You Stand, was created and written in two weeks.”



Two weeks? Amazing!


“It really was! After this, I looked for a publisher because I just ‘knew’ this was an important book in my life. All the publishers I contacted passed, but a small press loved it and offered me a book deal. My book "How Much Joy Can You Stand" was published in 1999 but the publisher never paid me for it! I then connected with an agent who helped me connect to one of the big publishers
who offered me a two- book, six-figure deal.”


Six figures? Great!


“You know, it’s interesting as time went on, this book of mine has evolved to be an online business, workshops, a licensing program, and became the entire arc of the business I lead today.”



So these are the products and services available on your HowMuchJoy.com web site. And your other site, GetKnownNow.com what is that all about?

“As I mentioned earlier, the purpose of my life is to move people to express themselves. So for me, platform building is kind of business-meets-spirituality. I spent more than a decade in gritty old NYC crafting brands and promotions for products from The New York Times to Irish Spring Soap. And where did that eventually lead me? ... Right here, where I am now!


Now my passion is 'packaging' people who are here to make a difference in the world. I love to help life coaches, solo- and info-preneurs, speakers, healers, therapists and such find their perfect offer
the one that REALLY reflects their soul purpose in life. And build a cracking online presence and business from it!”


How did this part of your work evolve?


“My work in what I call ‘platform’ came into being in 2004. I have a list of 30,000 solo-preneurs who want to know how to build a business, so I began teaching how to build platforms. My self-help books are very successful. They have over 100,000 readers, and we’ve licensed 700 people in 22 countries to lead ‘How Much Joy’ workshops.”



Was there a time of breakthrough, a turning point when you chose to change your course? Any quantum leaps?


“Well, it was certainly a quantum leap to have my first book finally published and out there in the world! After that it took me two years running both sites simultaneously to understand what the ‘Get Known Now’ site was meant to be.”



And that is ??


“It's all about finding your niche and platform and literally, your ‘place to stand’.”



Which of your projects are you currently most excited and passionate about, Suzanne?


“I am so excited about my Platform Leaders group, and about my work with our platform leaders. Also I am thrilled about my Perfect Platform Revival in Austin. The current one is already sold out, but I will be holding another Revival in Austin this year.”



The “Perfect Platform Revival?” Tell me more!…


“Well, the three-day Perfect Platform Revival event is the TOTAL opposite of anything stuffy, contained, straight-laced or ordinary. It's exuberant, jubilant, touching to the core and very, very real!”



But why “Revival”? What’s a ‘Revival’, anyway?


“Here’s the REALLY magical part …This three-day event which I’ve co-created with Jeffrey Van Dyk, a purpose expert and San Francisco-based life coach, culminates in a powerful revival meeting in which you nail down that perfect platform … AND truly step into your greatness ‘revival-style’. There’s even a live blues band on hand to help you get your own greatness deep in your body. So you not only get to discover a whole new platform for yourself … you’ll finally be able to answer that essential call to leadership in your soul. This is the part Jeffrey adds that is such a great addition to my own platform work.


Bottom line, it’s our intention that every person who comes to the Perfect Platform Revival goes home changed and fully empowered. Because that’s what building powerful platform requires.”



Live blues band? Wow Sounds amazing! But you say this event is already sold out?

“Yes, it’s filled!”



So let me ask you: How much of your work is focused specifically toward women?


“We don’t necessarily not target toward men, and I don’t mean to exclude men per se, but most men don't feel they need this piece of the puzzle. The guys that do come are usually very spiritually guided into growth.”



What are some of the ways / places in which you promote your enterprise?


“We promote on our website and Blog, Facebook, Twitter, plus Joint Ventures with partners who reach a conscious solo-preneur audience.”



Bottom line – What do you feel is really working well for you, your company?


“My power team as well as holding a bigger vision for what's possible. And of course, tapping into my spiritual guidance. That’s key.”



Whom does your network currently include? What is the size of your list?


“My list is approximately 32,000. We reach about 3500 / 4000 via Twitter and Facebook;. 4,000 on blog.”



Bottom line – What do you feel is really working well for you, your company?


“My power team, as well as holding a bigger vision for what's possible. And of course, tapping into my spiritual guidance.”



What’s the achievement, the accomplishment you’re most proud of at this time?


“Filling out the Perfect Platform Revival is a great accomplishment. It’s something really innovative and different. I’m proud of creating an entirely new transformational work environment, creating interactive expression and direct spiritual guidance as a part of this event.”



What are your plans and goals for the future, especially regarding networking activities?


“I am hoping to bring the Perfect Platform Revival across the country and the world.”



Any other point you’d like to emphasize at this time?


“Call it Revival, call it spiritual here's what I'm meant to do!”



That’s a powerful, inspiring note to end on, Suzanne! Thank you so much for this glimpse into your own unique brand as Platform Building Expert!


---------------------------------------------------------------------------


Contact Information:

terry@getknownnow.com


------------------------------------------------------------------------------


Key Words:


Solo-preneur, inner purpose, Jeffrey Van Dyk, Get Known Now, Platform, Perfect Platform Revival, spiritual guidance, Suzanne Falter Barns, The National Networker, TNNW, Ann Barczay Sloan,


------------------------------------------------------------------------------



Ann Barczay Sloan, M.A.


Author & Editor / Creative Writing Coach


The Connectrix


http://www.geniusunbound.com/


www.linkedin.com/in/AnnBarczaySloan


Featured Columnist,


www.TheNationalNetworker.com


For more information, please visit Ann's TNNW Bio.





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The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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