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TNNWC Publications And Informational Products Division publishes The National Networker (TNNWC) Weekly Newsletter and The BLUE TUESDAY Report especially for entrepreneurs and early-stage venturers; free weekly subscriptions to these informative publications are available online to all entrepreneurial Members of TNNWC.

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Friday, April 10, 2009

POWER THOUGHT OF THE WEEK: Choosing Your Most Powerful Networks, Part 2

Power Thought of the Week with Patricia Parham, Ph.D.

Substitutability

Some networking organizations allow only one professional of a kind to participate in its network. These organizations value low substitutability. They want each of their networkers to have a monopoly over the resource offered. You gain substitutability when you provide a task, have knowledge or a unique resource or use a process for which clients must come to you. Clarify your niche and market your uniqueness.


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The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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