April 13, 2009
THE NATIONAL NETWORKER - THE HUMAN FACTOR - REVISITED
A Brief Commentary by Douglas Castle
What is the difference between THE NATIONAL NETWORKER and every industry publication, every listing service, every social networking media platform, and virtually every other purported "provider" of get-branded, get-noticed, get-rich quick media group, product or approach?
Take a look at the myriads of postings on Linked In, Facebook, Twitter, eCademy -- they are either about people looking for jobs or employment, or about how to make the best use of social media. Take a look at the product solicitations for bringing "traffic to your website". Take a look at the typical affiliate link, or ad. Take a look at the terminology-laden but completely nebulous descriptions of people's profile on Linked In and elsewhere -- especially those folks who boast thousands of contacts.
In this split-second, pop-culture talk, high-technology society, we have become a collection of indoctrinated automatons. We can no longer differentiate one person from the next. We are becoming commoditized, sterile and servile. We have all but eliminated THE HUMAN FACTOR...that divine essence that makes each of us unique (we prefer to speak about branding), and that very magnetic force that creates friendships, partnerships, alliances, teams, great new ideas and civilization.
We are letting ourselves be depersonalized -- we speak in acronyms and write in templates -- we restate facts without committing ourselves to suggestions or opinions. We have made ourselves into people without personalities; people who say things of no consequence. We are increasingly substitutable and modular. We have lost sight of the ability to connect...to bond...to be opinionated...to share laughter. I think that we have technologically evolved and socially declined. We run from originality. We are afraid to reveal ourselves as people, with experiences, with preferences, with loves, with fears, with FEELINGS and OPINIONS.
Ritualistic de-humanization sickens me. I love humanity, with all of its frailties and failings. I cherish opportunities to laugh about myself and praise others. Humans do business with other Humans...and not with resumes, companies, machines and brands. Contemporary society screams out for signs of real humanity. Share a cab. Share a dinner. Share an umbrella. Share an inside joke. Be unique -- you were made to be.
1. Your greatest gift is your individuality. If people don't see it, they will not know YOU;
2. People are fascinated by other people who are a bit different - be different, be special, stand out and convert contacts (a shallow term) into connections - and convert connections into friendly collaborations;
3. Be a person - let yourself out and let others in. People prefer to do business with people whom they like. Bond, baby...bond;
4. Communicate like crazy - don't let anyone forget you. And don't let anybody think that you've forgotten about them;
5. Jog your memory and remember how to be a friend;
6. Reach out to strangers;
7. Speak your heart as well as your ingrained MBA business mantra;
8. Lighten up on the tech-speak and acronyms -- don't be like those other LIONs, Ph.Ds and SOBs;
9. Touch people by listening to their stories and by offering your hand to help;
10. Let people hear your voice and know what you look like;
THE NATIONAL NETWORKER is:
- A publisher of wonderful newsletters, RSS feeds, bulletins, suggestions, tips, tools, tricks and a source of ideas, as well as contacts;
- A provider of a unique suite of services to help every entrepreneur, executive and professional to prosper, and to accelerate and enjoy the journey;
- A resource for CONNECTING INTERPERSONALLY. We facilitate personal introductions, help put deals together, and give our subscribers and members PERSONAL ATTENTION, PERSONAL ADVICE, and PERSONAL, QUALIFIED INTRODUCTIONS.
I give of my time to those people who need my services (http://aboutdouglascastle.blogspot.com/) , and I bring out the best in them. No matter how I bill myself, I am a coach and a catalyst, and I bring out the very best in every single one of my clients.
THE NATIONAL NETWORKER is an interconnected, interpersonal community, with a shared armory of great tools, resources and PEOPLE.
Forward this message to everyone whom you know. Within a short period of time, there will indeed be two types of people --- Members of the TNNW Community - and - robotic drones. I recommend that you be one of the first type -- and I also recommend that you get every single one of your friends to get in. Now. We build together for each and all of us.
Faithfully, and with great respect,
Douglas Castle
douglas.castle@yahoo.com or 888.317.6498 (Extension 3 or 5)
p.s. Explore our sitemap. Go to http://tnnwindex.blogspot.com . Then, check out every single link. Learn more about what we have built for you. Enjoy the articles, too!####
Posted to THE NATIONAL NETWORKER. All rights reserved.
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