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Showing posts with label company mission. Show all posts
Showing posts with label company mission. Show all posts

Tuesday, November 24, 2009

BEYOND THE CUBICLE - CORPORATE CULTURE: Culturally speaking...are you where you need to be?

Beyond The Cubicle - Corporate Culture

with Teri Aulph

Whether we want to admit it or not, everyone wants to be valued, appropriately compensated and a strong fit for the organizations in which we spend 40+ hours per week.

Organizational culture is the most influential aspect of a company that can make or break it’s success. At the same time, it is probably one of the most misunderstood. There is not doubt, if you find yourself in an organization whose values don’t align with your own values; you are not as productive, supportive or satisfied. At the same time, in today’s job market, smart companies base over 50% of their hiring decisions on cultural fit – all other things (i.e. skill set, experience, credentials, etc.) being equal. So, why is it misunderstood and difficult to define and/or control?

Organizational culture is an intangible entity that can be compared to an individual’s personality. It is defined and developed by how a company makes decisions, leads from the top, treats suppliers, employers and employees. Leadership often defines culture. If they are diplomatic and strong communicators, this often trickles down and is evident in how the day-to-day work happens internally. If top leadership is dictatorial and volatile, this will also be emulated in the same way.

In the second example above, the combative behavior that will systemically find it’s way throughout the organization. Companies with cultures that promote and encourage volatility among their employees will look up one day and find that it has cannibalized itself. This culture is fear based. This culture is built upon the old adage – lead or get out of the way – eat or be eaten – win at ALL costs. Those left standing will have no supporting team, suppliers they can trust or customers who trust them. This is not a sustainable culture and there are examples daily of why this culture isn’t successful in the long term.

If a company has weak leadership at the top that isn’t visible and doesn’t communicate well or often, it is not unusual for informal leaders to step up and take control. In this type of culture, you often see an insecure workforce who doesn’t trust the decisions made at the top. These companies may suffer high turnover and have a difficult time competing for talent. Without a culture that promotes and supports strong decision making, effective team building and smart strategy will never survive economic crisis. Employees in these cultures often have one foot out the door and loyalty deteriorates as time passes. Obviously, this takes a toll on the overall company performance.

While these examples appear clear-cut, organizational culture is not that easy to get your arms around. However, it is important to understand what your company values and if there are any serious gaps in alignment with what you value. If you are collaborative and have a strong affiliation need, you may be most successful in an environment that supports and values these aspects. If you desire to be an individual contributor and work on projects with as little human input as necessary, you should seek cultures that understand and allow this type of work.

Culture can shift depending on who the major decision makers are and how they behave. Essentially, organizational culture can be defined as the way in which a company consistently behaves and reacts over time. That being said, shifting a culture takes a long time and must support the demonstration of new behaviors going forward. All this being true, as an employee, you should take responsibility for where you find yourself. This isn’t an easy job market and certainly isn’t the time to job hop for greener grass. However, be true to yourself and take steps to ensure you stand in a place that allows and nurtures the best of you today and tomorrow.

For more information, please visit Teri's TNNW Bio.

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Saturday, May 09, 2009

FRANCE: Decide What You are Doing

by Thierry Mazué
French Bureau Chief

Are you still doing what you've planned, maybe years ago?

Some time ago, you've decided to become an entrepreneur and to start your own business. The commitment implied hard work, lots of time and efforts. Providing a product or a service does not make any difference.

Depending on the level of success you've reached, you may have followed opportunities, generally based on customers requests. You started.


If you did, chances are you are still progressing in the same area.Therefore, you probably have a company's mission.

Stop changing your company's mission depending on customers' requests.

Decide for good what you are, what you are providing to your clients.
Be the best supplier ever, be excellent at what you are doing.
Chances are you will stand head and shoulders above your competitors.



I am working day in day out with entrepreneurs, small business owners. I can tell you that those who are struggling to survive take whatever business comes around them; they are not well know for their company's expertise. On the other hand, I've met a successful electrician. He owns a 12 years old company, works with 7 colleagues, and plan their activity for the coming... 6 months!

He is a real expert, as are most of his colleagues. They've just hired a young man, and they plan to train him for 8 months, having him work with a seasoned electrician. Each customer receives a detailed report including a plan of everything done.

Do his clients ask for more than electrical stuff ? Sure they do! Most of the time, they are asked : can you handle the painting ? the plumbing ? what about plasterboard ?

The answer is always the same : Sure, we work with XYZ. They handle all the painting we need. And you'll get the same answer for the other domains they are asked to. The have a team of professionals they work with. Whenever one of them signs a contract, 3 or 4 of them work together to handle the overall project. They are all independant companies, working closely together. And guess what : Each one of them has a unique expertise.

This is how they have a good view of the coming six months.

If networking is a contact sport, good networking is a team effort. It makes a hughe difference in business.

Successful entrepreneurs have a clear understanding on the importance of the mission of their
company.

This is also true for large organizations. Just think a moment about it. What company do you know that has been successful for years, and continues to develop its activity following the same mission ?

I can name BNI : The mission of BNI is to help members increase their business through a structured, positive, and professional "word-of-mouth" program that enables them to develop long-term, meaningful relationships with quality business professionals.
I can't think about the amount of opportunities that came around this organization. Yet, for over 20 years, the mission defined at first has been followed. With more than 111,000 members, it clearly shows that among many, following its primary mission a company can reach a high level of success.

*******
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Sunday, July 06, 2008

Attracting Perfect Customers, Part 1

Power Thought of the Week

By Patricia Parham, Ph.D., Contributing Writer


Clarify Your Company’s Mission

If your company operates without a mission statement, you’re ignoring a valuable free resource. The clarity of the mission attracts like energies from the universe. A mission tells: What you do and how is it unique; For whom your services are perfect; and How or Where you provide these products. When you are crystal clear about your mission, you’ll more effectively attract the right contacts and make your company more powerful. Need a mission clarity check? Email your mission statement to me.

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The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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