TNNWC ENTREPRENEURIAL PUBLICATIONS

TNNWC Publications And Informational Products Division publishes The National Networker (TNNWC) Weekly Newsletter and The BLUE TUESDAY Report especially for entrepreneurs and early-stage venturers; free weekly subscriptions to these informative publications are available online to all entrepreneurial Members of TNNWC.

Membership in TNNWC is free (it's automatic for any subscriber to any TNNWC Publication) and available at our website. When you arrive there, just click on any of the JOIN US or BECOME a MEMBER buttons or links.

Showing posts with label blogs by Douglas Castle. Show all posts
Showing posts with label blogs by Douglas Castle. Show all posts

Sunday, March 21, 2010

Update Bulletin - New Developments - The National Networker Companies - 03.21.2010

UPDATE BULLETIN!The National Networker Companies™
Free Membership and Subscription? Click HERE.
Free RSS Newsfeed? Click HERE.
Free Daily Email Supplement? Click HERE.


Update Bulletin - New Developments - The National Networker Companies - 03.21.2010


The National Newspicker Page is undergoing an upgrade.


The National Newspicker Page, which is located at http://thenationalnewspickerpage.blogspot.com/ is the world's most efficient way to get all of the news, info and intel that you need in just 20 minutes per day in order to sound like the smartest person in the room.

Grab this gadget at http://thenationalnewspickerpage.blogspot.com/ if you don't already have it, or simply make the page a favorite, for instant reference. We are switching servers, increasing content and re-formatting access -- this is great news! Sadly, until this process is finished on or about April 15th, some of the links to sources might be sporatically disconnected. Stay with us. It will be worth your while.


Left, Right and Center is undergoing an upgrade.


The latest addition to our info-sourcing, Left, Right and Center, is located at http://newspickerleftrightandcenter.blogspot.com/ is also undergoing the same process. This device, which accesses the the most extremist political news and views from right to left, will be available as a free-standing widget (soon!), and will also be added as an additional tab to the National Newspicker. This process should be completed on or about April 15th. We would suggest that you get this widget in addition to The National Newspicker Widget.

You'll get every bit of edgy news from the far right, the Conservatives, Republicans, Democrats, Independents, militias, survivalists, far-left Liberals, Constitutionalists, Progressives, Internationalists, Cultists....Limbaugh to Franken...Maher to Palin...Centrists to Anarchists -- this stuff is absolutely fascinating, and is the ideal compliment to everything that you read in the mainstream media. We cover Mother Jones as well as the Spectator. You must get this widget the instant that it becomes available. It doesn't matter what YOUR politics are...find out about what everyone is thinking!


Rick Itzkowich (Co-Founder of QuoteActions) is going to be interviewed by Dr. Ivan Misner, the founder and CEO of BNI (the world's largest networking organization) and the man whom many consider the Father of The Networking Movement in a podcast .


You can access this amazing podcast (Episode 146) in several ways. 1. Subscribe (free) by clicking on Rick's Extraordinary Living Link at
Click here to subscribe to PL&L's Xtraordinary Living Blog and Podcast. 2. Click here to listen to The Official BNI Podcast Episode 146. The The topic is Visibility Through Touchpoints.

Did you realize that on average, a prospective client has to be "touched' (communicated with) between 5 and 12 times before he or she will enter into a business relationship with you? Rick has a simple , automated way in which to do this. You should learn more.



We have two fabulous buttons at the bottom of every Featured TNNWC Columnist's article.


One pops open to a screen which allows you to read other readers' comments, and to leave your own [the more comments you leave on the greatest number of articles by the greatest number of authors, the better your personal branding and SEO - Fact!]. The other gives you a means of forwarding or sharing, either by email or by posting to any one (or all) of your social media. Here's what they look like:

COMMENT/RATE/SHARE THIS ARTICLE;CONTACT THE AUTHOR, & MORE...
Forward/Share This Article With Colleagues And Social Media:
Share/Save/Bookmark

Use these buttons or, our Management Team will take them away!


TNNWC Client, Affiliate and Supporter, Bonnie Ross-Parker, published author and creator of The Joy Of Connecting recently received some wonderful press coverage. Bonnie has created a proprietary system for women in business to network person-to-person in a completely unthreatening, inviting atmosphere that produces more actual ACTIVE BUSINESS RELATIONSHIPS than any other networking method.


If you are female (you must be sure!), you should consider become a JOC licensee. It is the most powerful in-home, real-touch relationship and network-building tool ever conceived by the mind of man....er....ah....woman! Here's a re-post of the News Release honoring Bonnie:

FOR IMMEDIATE RELEASE
The Joy of Connecting LLC Receives 2009 Best of Business Award
Small Business Commerce Association’s Award Honors the Achievement
SAN FRANCISCO, March 15, 2009, The Joy of Connecting LLC has been selected for the 2009 Best of Business Award in the Business services at non-commercial site category by the Small Business Commerce Association (SBCA)
The Small Business Commerce Association (SBCA) is pleased to announce that The Joy of Connecting LLC has been selected for the 2009 Best of Business Award in the Business services at non-commercial site category.
The SBCA 2009 Award Program recognizes the top 5% of small businesses throughout the country. Using statistical research and consumer feedback, the SBCA identifies companies that we believe have demonstrated what makes small businesses a vital part of the American economy. The selection committee chooses the award winners from nominees based off statistical research and also information taken from monthly surveys administered by the SBCA, a review of consumer rankings, and other consumer reports. Award winners are a valuable asset to their community and exemplify what makes small businesses great.
About Small Business Commerce Association (SBCA)
Small Business Commerce Association (SBCA) is a San Francisco based organization. The SBCA is a private sector entity that aims to provide tactical guidance with many day to day issues that small business owners face. In addition to our main goal of providing a central repository of small business operational advice; we use consumer feedback to identify companies that exemplify what makes small business a vital part of the American economy.
SOURCE: Small Business Commerce Association

CONTACT:
Small Business Commerce Association
Email:
Press@SBCAAwards.org
URL:
http://www.SBCAAwards.org





Congratulations, Bonnie Ross-Parker!


Have you reviewed any of the blogs authored or administered by TNNWC Vice-Chairman Douglas Castle?


Every blog in this brilliant constellation, and every social media link is under the TNNWC Umbrella (which is not to be confused with the Traveller's Insurance Company Umbrella, which cannot be folded or put into your attache case):


The National Networker Companies - Networking is only the beginning...
Braintenance - Stay razor sharp.
The Internationalist Page - A world without barriers.
The Global Futurist - Revealing trends.
Taking Command! - Mastering your fate.
LINKS 4 LIFE - Help in any emergency.
Grab the National Newspicker Page Gadget - All the news, trends and intel you need...in 20 minutes per day.


With all of the best yet to come,


Adam J. Kovitz and Douglas Castle


The National Networker Companies
Join our GICBC and receive our free news, info, intelligence and publications at http://bit.ly/JoinTNNW . You will absolutely want access to our suite of services, too. Join.
_________________
COMMENT/RATE/SHARE THIS ARTICLE;CONTACT THE AUTHOR, & MORE...
Forward/Share This Article With Colleagues And Social Media:
Share/Save/Bookmark

Sunday, March 14, 2010

RISK AND REALITY: Part 5: Updating our Prediction, one year later; After the fall of LEHMAN BROTHERS.


Risk and Reality with Dr. Franco Oboni
http://www.riskope.com/

After the fall of LEHMAN BROTHERS.


Douglas Castle's Note: Dr. Franco Oboni, and his son, Cesar Oboni, are world-acclaimed risk evaluation and assessment consultants. The scope of their work is international, and involves analyses of virtually every possible avenue of business risk...from geological and political events, to commodity supplies and prices, to changing technology. Notably, one of their first functions should be obvious, but is not: Identify the areas of possible risk which need to be addressed.

As the Author of The Global Futurist, The Internationalist Page, GICBC and Braintenance Blogs, an ardent fan of Dr. Oboni's, and as the frequent editor of his articles, I believe that every business decision should be based upon its promise of possible profit (alliteration there, Beth Barany!) -- but I understand that risks need to be identified, and that pre-emptive contingency planning or risk mitigation, as appropriate, are a crucial component of good business decision making. When large institutions with substantial credit lines (or investor capital) "roll the dice" based upon an unexamined but seemingly promising idea [remember "derivatives], catastrophic failure, as in the case of the late, great Lehman Brothers, is inevitable.

When these failures are concealed, and when further gambling is undertaken to "win back" the lost stake, the problem is deferred, but compounded....and with tremendous interest. When we either neglect to examine the reason for these failures, or we seek means of subsidizing the very systems and controls, the status quo that made them occur, we encourage more of the same, exponentialize their "contagion" factor, and wind up in a state of utter economic chaos. Some interesting and recent revelations about the concealment of Lehman Brothers failure to address serious errors of judgment or to take immediate corrective action follow Dr. Oboni's article.

-- Douglas Castle, Strategic Planner and Organizational Engineer. ####

Do we change our prediction?

First of all, let's make it clear that we will not delve into endless theoretical or rhetorical discussions bearing on “is this recession now finished?" - or- "Are we going to have a 'double dip'?" - or - "Are we still in the same recession”? [by "double dip," we mean the backlash of inflation and interest rates due o the government's taking of certain actions (actually, reactions) to the crisis which first came to light upon the announcement of the collapse of Lehman Brothers.]

These would be, in our minds, futile and academic discussions, based upon semantics. We are interested in knowing when we will be out of it and care very little to know if there will be another up and down, or more in the way.

Furthermore, remember that our prediction is not a financial prediction, but a more general one, as explained in the prior Parts in this Series, and the parameters that we are looking at do not have the same volatility than indexes like the Dow-Jones. The DJ may go up and down 10% per day, but unemployment and consumers' well-being take longer to change and are of much greater significance in both the short and longer-run....

It is quite obvious that the data we are analyzing these days do not lead us, for the moment, to change our prediction of calamity. If anything, some of these short-term volatile stistics actually point out to a possibly longer and more painful solution to the situation than we had originally forecast.

-- Dr. Franco Oboni
_______________________________

Douglas Castle's Note: Some interesting revelations about the fall of the "Too Big To Fail" House of Lehman follow, courtesy of Yahoo News! and The New York Times. Please read the green print carefully (it's difficult to see), and note the trend.












Report Shows How, Collapsing, Lehman Hid Woes

It is the Wall Street equivalent of a coroner's report -- a 2,200-page document that lays out, in new and startling detail, how Lehman Brothers used accounting sleight of hand to conceal the bad investments that led to its undoing... (Click to read this story).
Publish Post


For more information, please visit Franco's TNNW Bio.


COMMENT/RATE/SHARE THIS ARTICLE;CONTACT THE AUTHOR, & MORE...
Forward/Share This Article With Colleagues And Social Media:
Share/Save/Bookmark

Saturday, November 21, 2009

THIS MIGHT HURT: Managerial Wisdom From an Unlikely Source.



A Conservative View Of Political Priorities -- This Could be MANAGERIAL WISDOM From an Unlikely Source...

THIS MIGHT HURT...

“Words are Tools; Words are Weapons.” – Douglas Castle

This Article written and © by Douglas Castle and originally published in THE NATIONAL NETWORKER™ Newsletter. All rights reserved. This article may be reproduced only in its complete form, inclusive of all hyperlinks, with full attribution to both the author and to the publication. For information about the author, go to Linked In/ Douglas Castle or to Douglas Castle’s Blog ; for information about the publication, go to THE NATIONAL NETWORKER™ Newsletter.



Please Note: The material which follows was, in part, obtained from the BigThink Newsletter, and no portion of it, or of this article, may be reproduced under any circumstances, with the sole exception of those cases in which 1) the article is reproduced in its entirety, with all references and hyperlinks left "live," and full attribution to all sources, and 2) the article is not being used for commercial or for-profit purposes. Any other use of this material is unauthorized and illegal. Thank you.

Please also be advised that the author, Douglas Castle, is not a member of any political party, and further, that he is not an advocate of the Conservative Party's platform, BigThink's platform, or of Dick Armey's politics, philosophy or views in general.

The unlikely inspiration for this article, Dick Armey, is identified by the author as a conservative republican speaker, with a powerful anti-democratic, anti-liberal, and somewhat xenophobic bias.

But then again, despite this, the Laws of Probability dictate that even a blind hog can occasionally find a truffle in the wintertime. I take good ideas when they are offered -- after considering the source.

- Douglas Castle (http://aboutDouglasCastle.blogspot.com)


Big Think




Conservatism: What Lies Ahead

The release of Sarah Palin's memoir this week marks the latest skirmish in a fierce ideological battle among conservatives. Who will fill the GOP power vacuum and lead conservatism forward? What will this new movement look like? And what's really going on with those "Tea Parties"? We asked politicians and prognosticators, and we're posting their answers all this week in our new series: "The Future of Conservatism."


"Keep Your Mouth Shut" On Social Issues

...And focus, focus, focus on economic policy. It's the advice a mentor once gave former House Majority Leader Dick Armey, and it's the advice Armey repeated to today's Republicans in his Big Think interview. He also discussed the Tea Party movement and weighed in on Palin's 2012 chances, accusing John McCain's 2008 campaign team of having potentially "sabotaged" their VP candidate's political future.

Dick Army's BigThink Interview can be watched by clicking on http://bigthink.com/dickarmey/big-think-interview-with-dick-armey, but be forewarned that you might be in for one of the most tedious 30 minutes of your listening career.
*******

Having said all of this, the following fabulous management and leadership ideas can be gleaned from his otherwise austere, slightly-embittered presentation, and I would strongly advise every leader or manager of any enterprise or entity to read these pointers, and to implement them:


1. You must focus on the most important and pressing issues of the moment, and especially upon those perceived as crucial by your audience. You must be relevant, direct and extraordinarily focused;

2. Avoid discussing your social views, political views, reformist agenda, political ideology, exual preferences and other ideological ideals...they will obscure your focus, distract your audience, and possibly serve to polarize and otherwise united group;

3. Demonstate an understanding of the issues, and state your proposed actions concerning those issues. Avoid empty dogma, and pep rally tactics;

4. Be serious about the issues, and do not minimize them or trivialize them. To do so is to denigrate and despise your audience;

5. Conduct yourself as a manager, a leader and a commander -- address and tackle issues head-on, without waffling or generalizations. Do not allow yourself to be de-railed, or bogged down with questions. You must remain on course, and in control of your presentation and your own impulses to insult or fight back. Be assertive -- do not be hostile or openly aggressive.

6. Be consistent and coherent in your speech. Witty retorts and a great social presence will not instill confidence in your ability to lead -- they will detract. You are not showing comedic wit -- you are demonstrating intelligence, concern, command and a inspired leadership. The vast majority of your audience wants to hear a problem-solving leader, and not just a personality;

7. Translate the issues and your prosposed course of action to the ultimate impact that it will have on the members of your audience personally...real-world, real-time, candidly;

8. Don't campaign negatively against those who are your competitors, opposers, detractors or adversaries. Put your understanding of the issues and your intended actions as a courageous leader first. Slanderous assautlts on the enemy are not powerful enough -- you must be a positive force force for meaningful change where the most pressing issues are concerned.

9. Don't try to be a celebrity - it belittles you and your audience. And worst of all, they will stop taking you seriously and will begin to question your motives for being in (or for seeking) a position of great power and authority.

10. At the end of your presentation, in stacatto fashion, briefly outline the most important issues, what you propose to do about them and give plausible estimated timeframes if possible. End with a positive "Now, let's down to the serious business of taking positive action and moving aggressively ahead in the right direction. Always end on the positive

Faithfully,

Douglas Castle

DOUGLAS CASTLE
*Follow DOUGLAS CASTLE on TWITTER - http://twitter.com/douglascastle
*Follow DOUGLAS CASTLE on THE NATIONAL NETWORKER - http://twitter.com/TNNW_BUZZWORKS

Douglas Castle's Secret Blog Links!
DOUGLAS CASTLE
BRAINTENANCE
HUMANITAS MAXIMUS
DOUGLAS CASTLE'S INTERNAL ENERGY PLUS
THE INTERNATIONALIST PAGE
THE GLOBAL FUTURIST
TAKING COMMAND!
THE NATIONAL NETWORKER Newsletter


Subscribe to The NATIONAL NETWORKER Newsletter and the BLUE TUESDAY REPORT free.

For more information, please visit Douglas' TNNW Bio.

COMMENT On This Article!

FREE NEWSLETTER

Published by THE NATIONAL NETWORKER Newsletter. All rights reserved. Subscribe Free, and get your BLUE TUESDAY REPORT, too. - Click HERE.
The National Networker Companies
Forward/Share This Article With Colleagues And Social Media:
Share/Save/Bookmark

Tuesday, September 22, 2009

SENDING SIGNALS: Making It Right - Re-Opening Doors and Rebuilding Broken Bridges

DOUGLAS CASTLE - SENDING SIGNALS

Dear Readers (and non-readers who are having this read to them by helpful friends and family members, as well as those other people who mostly like to look at pictures):

I have just turned 55 years old, and I have discovered (with the help of some very aggressive Mexican resort promoters, some hotel managers, some salesmen and my very dear friend Gabriel [founder of the Westchester-Putnam Guitar Society]) something incredibly valuable. It concerns a blind spot inherent in my maladaptive approach toward life and business which has cost me a fortune.

Just as importantly, it has cost each and all of you a fortune, and will continue to deprive you of both profitability and peace if you do not address it immediately. I would suggest that you read what I have written here very carefully, and that you implement its mandate IMMEDIATELY to change your business, your relationships, your reputation and your innermost peace. Read the article all the way to the "Fine Print" section at the coda.

This is not trite or re-hashed advice about the Laws of Attraction, or staying in touch (Rick Itzkowich's area of expertise -- QuoteActions), or about energy, vibes, religion, parapsychology, wealth manifestation or any other conceptual, ethereal or effort-laden and time-consuming aspect of building up your Relationship Capital, an important socio-economic term popularized by Adam J. Kovitz, the Founder of The National Networker Newsletter. It is very, very simple.

In strategic terms, it is always best to have the largest number of powerful friends and the smallest number of weak or distracted enemies. Enemies can be made casually by the following natural tendencies and processes:

1. Buyer's remorse;

2. Non-communication;

3. A failure to take responsibility for one's own mistakes and oversights, and to humbly apologize, not only for your error, but for injuring the feelings of another...people are very sensitive and very delicate when it comes to their feelings about how they are treated;

4. A failure to treat less "successful - looking" or less-seemingly-useful (hyper-hyphenation, and my favorite lingovation) strangers with less respect and dignity;

5. Abandonment after a presentation, whether successful or not...and abandonment after a sale.

This last issue invariably gives customers or clients the impression that they are sales statistics instead of new friends, and that we merely befriended them for the moment to take advantage of the opportunity to pressure them into buying something, discarding them as soon as the next target was sighted.

People become terribly unhappy and increasingly uncomfortable when they are not treated with respect (as peers), when they are not pampered or reassured and sincerely spoken with a bit after a presentation or a sale, when their feelings (however warranted by the facts) are brushed aside, or when their doubts after the closing of the business are left unresolved.

How many doors have you closed or bridges have you burned by engaging in the type of conduct described above? How many referrals, references, exposure to opportunities and possible friends have you let deteriorate to enemy status by your failure to be appreciative of them as human beings?

I've always been too busy with quantitative scorekeeping to understand the crucial importance of the more subtle but equally important qualitative human factors. I have failed too often to avoid the five deadly sins set forth above. My eyes have been opened.

My wife and I recently were hustled into a fractional resort ownership share (in which we were actually quite interested) by some very aggressive salespeople. They applied so much fictional time pressure that my wife and I walked from the table more than once. They made concessions to bring us back by sweetening the deal. But the deal was no longer at issue -- the terms were only of limited consequence -- I started to resent being treated as a mullet or a target. Their pre-contractual promises failed to materialize after we had signed the contract. We felt used and abandoned. We grew increasingly angered and hurt, as if we had been insulted. It stopped being a matter of money and had become an issue of the relationship between us and the developer/promoter. It struck me, for the first time in my career, just how easily a "closed" deal can unravel because of perceptions, and failed communications.

After three days of fighting for all of the prerequisites and sign-on goodies that were promised us, we decided to walk over to the management office and exercise our right of rescission. We spoke with executives; persons in a decision-making capacity. They not only apologized and accepted responsibility, but they said that they wanted to "make it right," and that they understood that we could break the contract, but they would have considered our withdrawal to be a personal loss to the quality of their membership.

Being a recalcitrant and cantankerous newly-anointed 55-year old, I said to them that a relationship based upon fraud and distrust was incurable, and that the prognosis for our membership was terminal. Even as I said the words, I was walking away from something I actually wanted (a great membership in a great place for family get-togethers, meetings and just unwinding) because we were so disenchanted. We had felt as worn down trying to get their attention as if we had endured three hours locked in a room with the F and I guy at a car dealership, and had had oral surgery as well.

After my customary histrionic fit of indignation, they repeated the message: PLEASE GIVE US A CHANCE TO MAKE IT RIGHT. They added, apologetically:

"We are still working on getting our shop in order. We're just putting our management systems into place, and we have really hurt you because of our own internal failures -- please give us a chance to make it right. We like you, Mr. and Mrs. Castle, we want you with us. We know we can't make up for the time you've lost from your vacation, or for the damage we've done, but let's see what we can work out to make you believe in us again."

They had my attention. This was a personal appeal for redemption. I was feeling sincerity, attention, acceptance and friendship. I listened.

We were given reimbursement for our entire vacation at our previous hotel, reimbursement for our change in plane reservations, extended airport parking, a reduction in the price of our membership, increased vacation hours per year, and personal phone numbers and email addresses. We signed an amended agreement and enjoyed every minute that followed.

Later, when one of the developer's executives came by to visit with me, unsolicited, I told him that he could have negotiated a far better deal for himself which would have been just as acceptable to my wife and myself, and that he had actually solved the entire problem by spending several hours listening to us vent. He responded, "We did not want to lose your trust, and we did not want to lose your friendship...we made an investment in our future with you. We think that you were worth it."

Did they lose money on their new deal with us? Not at all. Their profit margin per membership unit was quite substantial by my reckoning. They just settled for a lower current profit in order to invest in a much more valuable future relationship. *(See Fine Print at the very end of this post)

Lesson: Avoid making those mistakes (the five deadly sins) with anybody. And, if you have in the past, call those folks and re-open those doors and rebuild those bridges. You might have an unforeseen chance at redemption. At best, you'll profit, or win back a good relationship.

And, at worst, you will have won some goodwill in consideration for attempting, in good faith, and with a modicum of humility, to make it right for someone who felt wronged.

Invest a piece of time every week renewing someone's faith in you. Take some of your precious time away from advancing, and clean up the litter in your wake.

I have endeavored to go back to my calendar and address book and to start this process person by person. I hope that I can do this great work while there is still time. I truly believe that negative energy can be transmuted into positive energy using our human sensibility as the catalyst in the reaction. If this is not an adequate inducement, how about the notion of turning your past failures into investments for current and future profitability?

With Respect,

Douglas Castle

The author would like to acknowledge the agents of inspiration for this article:  My friends Ann Sloan, Rick Itzkowich, Kensel Tracy, Yossi Feigenson, Adam J. Kovitz, Gabriel Siegel, and several aggressive, shadowy but inadvertently well-intentioned gentlemen from Mexico.

FINE PRINT

Incidentally, the deal offered to us ultimately turned out to be a "tad" fraudulent, and not quite as represented. Those promoter-type folks, as it turns out, were not fully on the up-and-up. That's right...they attempted to take unfair advantage of us. We will be vacationing many times in the future, but, lamentably, it will probably not be arranged through their offices. But;

THE IRONY IS THIS...IT MAKES NO DIFFERENCE!  The experience was thoroughly positive.  These people, despite their underlying motivation (we can only guess... my wife and I suspect a "morally-unchecked" profit motive...), taught me a fabulous lesson. I have learned about how important it is to MAKE IT RIGHT. And I will work at MAKING IT RIGHT for the rest of my career. I would advise you (even if you are a fractional ownership or timeshare promoter) to do the same. We can learn wonderful, life-changing things from any set of circumstances.

For more information, please visit Douglas' TNNW Bio.

Published by THE NATIONAL NETWORKER Newsletter. All rights reserved. Subscribe Free - Click HERE.
The National Networker Companies
Forward/Share This Article With Colleagues And Social Media:
Share/Save/Bookmark


Friday, August 14, 2009

SENDING SIGNALS: Be Somebody - Or Be Nobody

SENDING SIGNALS .
by Douglas Castle

Dear Readers:

I recently submitted a letter to a number of groups in the Linked In Network to which I belong. The letter, titled NETWORKING MEDIA AND SOCIAL RESPONSIBILITY, is reproduced below.

I wrote the letter principally for the purposes of promoting TNNW’s services (please have a look at http://tnnw1.blogspot.com), its weekly publication, and its Founder, Adam J. Kovitz, who likes to have me mention his name as frequently as possible. Secondarily, it is a rather crude attempt at conducting some market research on what subjects and approaches are viable for application on social media, and which simply are not.

By accident, I discovered several things:

1. I really have strong feelings about a number of social issues which are not directly related to generating profits;

2. These feelings are my own, and they are a component of my emotional fingerprint. People may disagree with them, or may heartily nod their heads in a “Yes! Yes! I feel you, brother!” response. These feelings of mine make me the person who I am;

3. My bold expression of these feelings will alienate some people, and will resonate magnetically with others. I may be judged temperamental, opinionated, wrong or politically incorrect. But people will surely judge me. And before they get to that act, they will have had to pay attention to me because I have a) reached them on a visceral, emotional and personal level, and b) because I have differentiated myself from all of the other peddlers and pitchmen whom they have had to endure during the course of an entire day’s social media circus. By expressing myself, I have become Somebody.

In sum, this shoddy piece of writing can be distilled down to this:

Be Somebody, or you’ll just be another nobody.

Be Somebody, and you will get their attention.

I write press releases because I enjoy the challenge of getting my client noticed. The money’s not bad, either.

Faithfully,

Douglas Castle

_____________________________________________________
NETWORKING MEDIA AND SOCIAL RESPONSIBILITY - Letter to Linked In Groups.

Dear Colleagues:

Adam J. Kovitz, the Founder of THE NATIONAL NETWORKER COMPANIES (http://www.TheNationalNetworker.com) says that slavery is alive, and unfortunately, doing very well. It sickens me to know that he's right. Please review his article at http://twitlik.com/SLAVERY and let me know your thoughts. I am most grateful.

There are deeper questions which beg to be asked here: We are all here to network, to learn, and to develop business contacts which will lead to mutually profitable relationships. Almost every one of us self-promotes, although some are able to do this with more dignity and subtlety than others. I am not one of them.

Do we, in our roles as entrepreneurs, executives and professionals, have a responsibility (or even a right!) to leverage our communications skills and media tools for the purpose of the betterment of society…and of Humankind? Is this “secondary agenda” an abuse of a business networking forum, or is it a way of re-personalizing networking? Will it repel our audiences, or attract them? Does it “get in the way” of business, or is it an integral part of business? I would appreciate your opinion. These are questions of great gravity and significance.

Thank you.

Douglas Castle
http://aboutDouglasCastle.blogspot.com

p.s. You can get a free subscription to THE NATIONAL NETWORKER Newsletter (a weekly whirlwind of wonders) at http://twitlik.com/OK

For more information, please visit Douglas' TNNW Bio.

Published by THE NATIONAL NETWORKER Newsletter. All rights reserved. Subscribe Free - Click HERE.
The National Networker Companies

Forward/Share This Article With Colleagues And Social Media:
Share/Save/Bookmark

Blog Archive

BNI News Feed

The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

Knowledge@Wharton













Site Credits:


Featured in Alltop
ALLTOP Business
News Wire. HOT.
Cool Javascript codes for websites
KeepandShare.com(R)  Fabulous Free Calendars

Create FREE graphics at FlamingText.com