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Saturday, April 25, 2009

NETWORKING YOUR WEBSITE: Press Releases to Start the Buzz

Networking Your Website with Rita Wilhelm

Do you have a product or service that you want to promote? Would you like to get some buzz from bloggers and have your information posted on other websites and social networks?

A great way to get social buzz started is to send out an online press release. Your online press release should announce something interesting about your business. If you use a service such as PRWeb, your press release will be distributed all over the internet.

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Because bloggers and webmasters are hungry for content, they search the web for good information. One of the ways they do this is by setting up Google Alerts and RSS feeds for certain keywords. If you have a good keyword match, they will see your press release and possibly start a discussion about you on their blog. Or, some webmasters may just take an RSS feed from reputable sources such as Yahoo News and automatically post your press release onto their websites.

You will want to make sure your press release is well optimized before you send it out. I highly recommend that you take PRWeb’s free webinar. You can find available dates and times here.

Once your press release has been circulated on the internet, you can start networking on those sites and be part of the conversation.


EDITOR'S NOTE: One other great way to generate buzz for yourself through PR is by using The National Networker's PR Service, part of TNNW's premium suite of services to help you leverage our extensive network for your benefit. For more information on how to generate buzz for your business NOW click here.

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Rita Wilhelm is founder and president of SnapMonkey Inc, which is a company that provides both online marketing consulting to businesses, as well as easy-to-use web-based technologies to help businesses effectively promote themselves on the web.




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The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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