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Monday, July 26, 2010

POWER THOUGHT OF THE WEEK: B2B Power Networking, Part 4

Power Thought of the Week with Patricia Parham, Ph.D.

B2B Powerful Alliances

As your business and another contemplate working together, formalize the relationship. Clarify what your business will give and receive in what time-frames, with dollar amounts to ensure that each company is receiving equivalent value in the exchange. Due diligence requires that both businesses and individuals be checked out for fiscal responsibility and quality of work before entering into an alliance. Short-term arrangements and small contracts make for good trial runs. Include cancellation clauses. Handshakes are necessary, but insufficient to confirm agreements. Signed and dated written contracts are key to successful B2B alliances!

Patricia A. Parham
Parham Enterprises

For more information, please visit Patricia's TNNWC Bio.

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The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.


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