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Friday, April 23, 2010

WRITE TO EXCITE: Can Speakers Write Books?

Write to Excite with Peter Biadasz

(This article is an edited excerpt from my book, Write Your First Book – How To Start, Finish And Publish The Inside Of You).

Public speaking is what launched me into becoming an author. As a result, I have much admiration and respect for those who place themselves in front of groups of people and share substantive information. I enjoy working with speakers, pastors and teachers assisting them in turning their information into books. Your book will assist you in taking your presentations to a higher level of success, add to your credibility, and add to your income via back of the room sales.

After deciding to become a published author and by understanding the process of transforming the massive amount of information that a speaker accumulates over time into a book, you can save yourself from much frustration and save time.

The steps to convert your speech or presentation into a book are:
1. Transform your recorded message to a transcript.
2. Convert your transcript to a book manuscript.
3. Proof and edit your manuscript.
4. Design your book.
5. Publish your book – printing and distribution.
6. Promote your boo.

Each step can be performed by your and your resources, or you can pay a company like Total Publishing for any or all of the process. Either way, your goal is to get your message out to a public waiting to see it.

Let’s look at each step of the process:

1. Transform your recorded message to a transcript.
This involves transcribing the recoded message into a word document. Standard format is letter size, double spaced with 1 inch margins. You will need to decide if one or several of your presentations will give you the size of book you desire. A speaking series makes for an excellent book.

2. Convert your transcript to a book manuscript.
Usually a person with an editorial background can assist you to in taking the many pages of your transcript and format into something that looks like a book.

3. Proof and edit your manuscript
Both you and several sets of trusted eyes should review the work for readability, grammar, spelling punctuation, etc. It helps if someone from your target audience can also review the book. This will let you know if there was a topic either left out or not discussed properly. In addition, it would not hurt to have an industry professional examine your work.

4. Design your book.
I have much information regarding things to consider when designing your book. For the sake of the length of this article, make sure the cover graphic design and interior typeset will appeal to your target audience.

5. Publish your book – printing and distribution.
I could write a long article on this phase of your project. Working with a publisher that cares for you and your book is important. When you have a strong working relationship many other important things seem to fall into place. By remembering that this is a business and communication must be kept open to be effective, you should enjoy a productive relationship with your publisher. After all, we all want to sell more books.

6. Promote your book.
My speech on this topic it titled, "Marketing Your Book For Fun And Profit." Let the world know you now have a book to offer to them. If, in your speaking endeavors, you have gathered a following and are promoting your book, even before it is published, you have positioned yourself for success. Market some during any day ending in “Y” and you will reap the benefits. As I always say in jest, "Remember, writing a book is good, but selling a book is gooder; and yes we do offer editing services."

Having now seen how easy it is to transform your presentations into a book, I challenge you to today take those recordings, notes and files of information and begin, finish and publish what you are most passionate about.

Feel free to post your comments about turning your speeches into published book at the bottom of this article.

Peter Biadasz, author of such book as Write Your First Book (available at, More Leads and Increase Your Sales And Lower Your Golf Score, and is President of Total Publishing And Media. To discuss with Peter about publishing or marketing your book idea, or to inquire about having Peter speak to your organization or meeting, feel free to contact him at

For more information,please visit Peter's TNNW Bio.


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1 comment:

Rick Itzkowich said...


As a speaker I appreciate your step-by-step approach to doing this. Thank you for sharing it.

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