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Tuesday, April 26, 2011

BLUE THING #10: Lingovation of the Week



Dear Friends:

As you may or may not know, a Lingovation is a newly-created, freshly-coined word, often comprised of a hybrid or contraction of several existing words, which comes into being when no other single existing word or word combination (and sometimes not even an entire paragraph!) can precisely express the thought. They are not nonsensical terms, and must indeed be taken very seriously.

Transconfrontationism – A lingovated noun which describes the work habits of a technically-oriented or non-managerially involved person when faced with a major business decision or call to action. Due to a combination of feelings of guilt, inadequacy and fear, the subject individual becomes intensely busy “working” on some isolated detail of the business’ operations, or becomes fully consumed with working on a pet project, usually in an area far from the field of battle or the addressing of a major crisis. In this way, the subject individual can justify his time and dedication to the organization by saying, “I’m working on getting ___________ straightened out! I’m just going to spend every working minute until I’ve finished this.

The subject’s hope is that he or she can appear genuinely busy, and will not be conscripted into the service of the company where he or she is most need, but most exposed to conflict, danger or a display of incompetence. In essence, transconfrontationism is an escape mechanism with a pre-emptive excuse (“I’m overwhelmed with this project! I’ve got to focus on it and get it done.”)

On occasion these diversionary projects can involve alphabetizing recipes, re-writing and editing copy or text which has been re-written and edited several times already, constructing a lanyard, building a “thing” (as long as it remains unqualified as a “thing,” no one can question its critical-path significance).


p.s. If after reading the LINGOVATION above, you have some idea of your very own for a new LINGOVATION, simply press on the button which follows (it says "Submit My Original Lingovation") to submit your new word and its definition, and we will make you famous...well, perhaps just somewhat famous. We will get your Lingovation a very high ranking on all of the search engines -- that much is assured!

The button.....

SUBMIT MY OWN LINGOVATION!

A brief word from our Sponsor, Albert Einstein, who is deceased at the moment, having suffered (apparently) at least one too many electroconvulsive therapy treatments:



We, at TNNWC Group have also received high praise from none other than... presidential hopeful Sarah "Mama Grizzly" Palin! Who knows where our next celebrity endorsement (or next meal, for that matter) will be coming from? Perhaps Michael Vick? Perhaps Paris Hilton??? Lingovations -- we were nothing before they came into existence.

LINGOVATIONS!


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The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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