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Wednesday, September 01, 2010

BEYOND NETWORKING: BEING: Re-Launching Relationships, Part 1

Beyond Networking: Being with Ron Sukenick


You know quite often people ask about how a relationship they had in the past could be revived or re-launched in a way that lends itself it self to being just as much or even more productive then the first time.

And without hesitation, the answer is an un-resounding YES.

The idea or re-launching a relationship in particular from a business standpoint is a great idea, and in fact, is one of the most overlooked opportunities small or large business’s have for growing business opportunities.

While it’s available to re-launch any relationship with a few simple observations, the re-launch strategy is not always an easy one.

But before we attempt to start such a process, let me at least introduce you to an idea built around the word RelationShift.

The spirit of the word relationshift reflects that a relationship never really ends, it simply flows to something else—through a relationshift, the relationship becomes relevant or figural again when time, opportunity and a mutual focus reemerges. We have changing needs and we need to ask a host of questions as we go forward in relationship. Paying attention to relevance in a given situation keeps an “on-target” focus toward developing that which currently aligns to what is most important to self and the other. In short, relevance is constantly changing. That is the very reason attention to the shift taking place in relationship is important.

A collaboration ending now, may come back again twenty years from now. Relevance reemerges, if you will, around a common goal. Developing a meaningful and quality relationship is the lifeblood of taking your personal and professional relationships to the next level--lifting up and helping others along the way. When we look at a relationship with these eyes the process of recognizing the transformation of a relationship to something else is one of the most liberating realizations an individual can experience—freeing self up to letting go and moving on while recreating a relationship vision with the same person. In one’s personal and professional life this allows for a natural transformation of relationship.

Now let’s take a moment to look at this process of re-launching relationships.

The first step is to take a moment to gain an understanding of why in your opinion the relationship didn’t stay on track. Its kind of like putting in place an audit of what might have gone wrong.

Not only should you think about this from what you’re thinking, I also suggest that you go a step further and attempt to understand it from how they are thinking.

Step two involves the development of a relationship strategy on how you can go about re-launching the relationship.

You have to put together a series of steps that can be taken in putting the relationship in place.

Keep in mind that if you determine that you have some problems in the relationship, you must put together the process on you will re-launch it.

The third step is to design what I call the relationship management aspect of the re-launch.
This is where you draw up an agreement or the pre-approach to putting the relationship back in place.

Look for Part two next month.

For more information, please visit Ron's TNNWC Bio.



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The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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