Oasis Global, Inc
John R. Hobbs, Founder and President
This past year John successfully published a very practical book: The Secrets of Successful Inventors. For those of you with an idea or invention that you are wishing to take to market, this would be a very good guide for you. In writing his book, John used his own experiences while developing his invention, Athletes’ Oasis.
Here is a short synopsis of his book. If you find that there is wisdom in the following 11- step system outline, you just may wish to run out and purchase the book. It’s short, to the point and full of practical advice that just might save you much time and money in your endeavor.
Most people think of an invention at some point during their life but never attempt to develop the idea. Many believe that to start the process would be extremely costly even before knowing if they had a product worth developing.
This 11-step system outlined gives you the sequence of events in the decision matrix to decide whether or not to move forward before spending much time or money.
- Put the Idea in Writing: When you think of an idea, write down every feature and benefit of your invention. And make some drawings or 3-D mock-ups so you develop more clarity about your product.
- Patent Research: Complete your initial search at www.uspto.gov, although get a Patent Attorney to file your patent if you decide to move forward after completing some more steps.
- Research the Target Market and Competition: There are untold sources of market information. Here are a few www.sba.gov, www.score.org and http://www.census.gov/compendia/statab. SCORE.org representative will also help you learn more about your target market and competition.
- Business Plan: A business plan gives you focus, directions and milestones, keeping you on tract. Find software that will help you craft an excellent plan at Jian.com.
- Starting a Business: This allows you to start reaping many tax benefits.
- Your Message: Everything you do or don’t do sends a message so all the following areas are important. Hygiene, dress, body language, elevator pitch, business card and other literature you may be providing. Make sure all your actions and materials are perceived as professional and constantly work on your pitch.
- Third-Party Service Providers: Warning there are companies that make $10,000,000’s a year providing almost every service inventors need although the lack a few key aspects which is why less than .001% of their clients ever make money. You will need services providers so make sure you need their services, not get sold on their services. There is a sequence to expenditures and the services providers do not know the sequence.
- Networking: The thirty plus successful inventors I’ve met attribute some of their success to their continued socializing in multiple types of networking groups that helped them establish the proper contacts and resources required to grow.
- Building Your Team: There is no such thing, as a self-made millionaire. All had a team and coaches!! Since you have no clue as to what you do not know about the process of getting a sustainable brand to mass market, you have to have seasoned team or you will add years and unnecessary expenses to the process.
- Written Agreements with Everyone: The ten essential elements to any agreement for results; Intent & Vision, Roles, Promises, Time / Value, Measurement Of Satisfaction, Concerns & Fears, Renegotiation, Consequences, Conflict Resolution, and whether you have an Agreement.
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