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Friday, September 25, 2009

WRITE TO EXCITE: Male or Female – Which is Superior?

Write to Excite with Peter Biadasz

In the past 2 months we have discussed your talent and your passion. This month I am going to actually give you something to write about. This column is called “Write to Excite”, and nothing can excite passion more than controversy. However, as a writer there is a right and wrong way to approach sensitive subjects.

No matter what you write, the first step is to research the subject. On any topic you can take a logical or an emotional approach in your presentation. However, the more thorough your research, the more information you have to work with to better your work. Research the topic by going to the internet, read the appropriate books and magazines, and interview those who are most knowledgeable and/or opinionated about the topic on which you are writing.

The next step is to decide which target audience or audiences you are writing too. In the topic noted in the title, Male or Female – Which is Superior? , you will obviously write a different book/article/poem/etc. targeted to men that you would to woman. A different approach would also be taken when writing to couples versus recently divorced people. Hopefully, you will take a different approach when writing the piece for the significant other in your life.

Then decide your approach to the piece; will it be serious or satire? ; will it be a tear jerker or comedy? ; will it inform or incite? ; these questions, and others, must be answered before you start writing the piece. Also, decide how long you want the piece to be and establish a timeline for completion. We writers seem to work better with a deadline.

So now I ask you - Male or Female – Which is Superior? Perform your research, decide who your target audience is, understand the type of piece you want to write, decide on your approach, commit to a deadline….and do it!!!

After you write the piece, if you like, let me know your opinion - Male or Female – Which is Superior?

Always write to excite!

Peter Biadasz, author of such book as More Leads and Increase Your Sales And Lower Your Golf Score, as well as the newly released Write Your First Book, is President of Total Publishing And Media. To contact Peter about publishing or marketing your book feel free to contact him at Peter@TotalPublishingAndMedia.com

For more information, please visit Peter's TNNW Bio.

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The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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