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Thursday, February 26, 2009

U.S., SOUTHEAST: Networking Over the Radio

By Larry Block
U.S. Southeast Bureau Chief

(The Carolinas, Tennessee, Georgia, Alabama, Mississippi, Florida)


Do you often think that you would make a great radio show host? People do business with people they know. And what better way to get to know someone than by interviewing them on your own internet radio talk show? Whether you want to meet interesting people in your industry, position yourself as an expert or just improve your website’s search engine ranking, hosting your own talk show can help you achieve all of those goals.

Atlanta Business Radio X offers a unique service that enables you to host their own radio show and podcast it on the internet. This is truly an innovative way to market your business and connect with the business leaders in your industry. Being a radio show host opens doors that traditional networking approaches just can’t match. By hosting your own radio show, you are instantly seen as an expert in your field and a true connector. Your guests get the benefit of the tremendous exposure that they receive on the internet as well as the status of being interviewed as a guest on a popular radio show.

Every talk show produced is also a face-to-face business networking opportunity. Each week the hosts get to build powerful business relationships with their guests. Their show allows them to be the center of a business community built around their specific niche or industry. The podcast of their show can then be put on their blog and in iTunes The show hosts can take advantage of viral internet marketing techniques used by no one else in their industry.

You don’t have to have any experience or technical expertise to host a show. Lee Kantor and his production staff provides industry-leading training to show you how to be a host, find guests, get listeners, secure sponsors and, most importantly, how to effectively use your shows and podcasts to grow your business. They will also create and host your personalized landing page and provide a permanent archive for the podcasts of your show.

Each week the hosts get to meet and build great relationships with the amazing men and women who are doing great things in the Southeast and all over the country. As a host or a guest, the exposure is tremendous with shows such as Millionaire Moms with Joyce Bone, Gravity Free Radio with Erik Wolf and Stephanie Frost, Chic Perspectives and The Publicity Show with Elizabeth Gordon, Uniqueness is Power with Andy Greider and Dr Fitness and the Fat Guy with Dr. Adam Shafran just to name a few.

In addition to the opportunities that Lee provides a quarterly networking mixer that puts all the hosts and their guests in the same room for a tremendous networking event. Their first event of the year held in January at Alon’s in Dunwoody attracted more than 70 former guests, hosts and business associates. Check out their website at www.radiox.biz for more information and announcements for their next event.

For more information on hosting your own show contact Lee Kantor at lee@radiox.biz

Larry Block is a text messaging expert, president of Mobile Marketing Technologies, Inc. he provides text message advertising and marketing services nationwide. Need an advertising solution that actually works and gets directly to your target market – visit www.hippocketads.com, Larry can be reached at larry@RuTxting.com

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