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Monday, July 25, 2011

Managing a Multi-Generational Workforce | OPTIMIZING YOUR ORGANIZATION

Optimizing Your Organization with Jason Buchanan


One of the most perplexing situations facing managers today lies in leading a multi-generational work force. For the first time in history, America has four generations working together. How then, do managers and leaders communicate between the Silent Generation (those over 75), the Baby Boomers (45-67), Generation X (31-44), and the Millennial Generation (under 30)?

Successfully understanding the differences in communication, as well as personal and professional experience, goes a long way to building a cohesive team of workers. On the other hand, unsuccessfully communicating between generations sets a company up for failure. It’s akin to speaking English, French, and Spanish – at the same time!

Many leaders become more entwined in the differences; after all, it's the differences that create the friction. But while energy is expended, it becomes useless energy when trying to model their communication and leadership styles to fit each generation. The problem is in adopting different styles for different generations, they are losing their own identity and authenticity.

Companies are trying to do the right thing. They're hiring talent and working hard to get the best from it. But in the end, how does one get “team work” from a generation steeped in a hierarchical structure and a generation reared in a flat organizational structure? In a word: mentor! OK, so maybe my grandfather can’t text or IM people in the office, but he can show me what transpired 40 years ago to bring some of these rules that I have to abide by now.

Everyone, irregardless of generation, wants to feel like they are a part of something. That empowerment creates a buy-in that addresses the “what’s in it for me” mentality so many of us have. I promise I am not on a mission to use the maximum number of buzzwords in a single paragraph, but the point is irrefutable: people work harder for what they believe in! Creating a mentor ship atmosphere fosters learning both forward and backward. Younger workers learn the rules while older workers learn what work smarter not harder is all about!

Give it a try, and I promise you – you’ll be amazed at what can transpire. I know I was!

For more information, please visit Jason's TNNWC Bio.


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The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.

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