TNNWC Publications And Informational Products Division publishes The National Networker (TNNWC) Weekly Newsletter and The BLUE TUESDAY Report especially for entrepreneurs and early-stage venturers; free weekly subscriptions to these informative publications are available online to all entrepreneurial Members of TNNWC.

Membership in TNNWC is free (it's automatic for any subscriber to any TNNWC Publication) and available at our website. When you arrive there, just click on any of the JOIN US or BECOME a MEMBER buttons or links.

Monday, January 17, 2011

BNI: That Networking Social Is Coming Up, Are You Ready?

That networking social is coming up, are you ready? Here are some tips to get the most out of your next networking event using proven techniques that will bring home results.

Always go to any networking event with a plan. Ask yourself these questions. Who am I looking to be introduced to? What new businesses have I been working this month? What professions often send me referrals? Also are you there to get referrals just for yourself or for other. I will often bring 3 business cards from one of my referral partners and work to specially get them referrals that day. Use the above questions to help you create your list of 6 to 12 categories/people you’re looking to meet.

Furthermore, remember that networking events are great places to invite potential guest for that organization. It is easy to invite people to a social, it is also a great way to introduce them to the power of networking, and more importantly, it will build your credibility with the host organization.

Your plan also has to take into account how long the meeting is. For every 10 minutes of meeting time, you can effectively talk to at least 1 person. In 1 hour time, that's 6 people, in two hours time, you could have at least 12 names. It is possible to talk to a lot more especially if you are talking to small groups of people at a time.

Make sure you bring plenty of business cards, at least 50 for big events. Also bring a pen and a pocket note pad. These are all important business tools. If you have a business card file with your referral partners’ cards in it, bring that too. This could be a great opportunity to find referrals for them.

When speaking with attendees ask who they are looking for. See if you can make a connection for them. It will make a big impression on them and build your credibility. After they tell you about themselves, ask them to introduce you to the people on your list. By helping them find their connections, you have empowered them to help you.

Once you have your list, decide what you want to say as your 60-second presentation. Don't ask for too many categories or people. Ask for no more than three at a time. If you get to meet your first three prospects, you can start on another three. In my 60-second presentation, I usually say something like; "tell me about your business (or who are you looking to be introduce to) and then listen. When it is my turn, I say something like I'm on a mission to be meet these three people, (or introduced my partners). After that most people will try to introduce you if they can.

If you’re looking to get referrals for someone else, remember my three card trick. Select a referral partner you have decided to help. Ask everyone you meet this. I have a friend who has helped me out a lot this month, and I want to repay their kindness. Who do you know here who is _____ and fill in the blank with the people your referral partner is looking to be introduce to! Obviously, you have to know who they need. Use this technique at every networking event you attend, and you will always have referrals for your strategic partners.

Now when attending the event, focus on your list, don't be distracted, stay on task... Don't drink or eat too much. You’re there to market your business, (or get referrals for others) and meet very specific categories’ of people.

With your list of who you want to meet, start working the room from right to left and go through each section of the room until the entire room has been covered, then start over again. In two hours, you should be able to go through the room twice.

Make sure every person you talk to knows who you’re looking to be introduced to. Furthermore, let them know that you would appreciate that they mention it to their referral partners as well.

At the end of this event you should have about 12 names to follow up on. This is not the best place to try and sell somebody your product or service, especially if they don't know you. Take the time to get to know them and build trust through face-to-face meetings.

Use these tips at your next networking event and get more business. If you have any suggestions, different ideas or comments, they are welcome. Click on the link below and let us know what you think.

By Hector Cisneros. If you want to learn, more about word of mouth marketing join a local networking organization like The Chamber, BNI or Net Worth. Subscribe to my blog ( and you will receive fee articles that will lead you towards success. If you would like to learn how to create a comprehensive word of mouth marketing plan, read my new book, "60 Seconds To Success". It will show you how to do this in a set-by-set manner. Thanks for reading my opinion. I hope to hear yours. Post your comments or write me at

With over 5,500 active chapters, and over 100,000 members throughout every populated continent worldwide, BNI is the largest and most successful business referral organization in the world. BNI was founded in 1985 by Dr. Ivan Misner and the organization, which allows only one person from each profession to join a chapter, offers members the opportunity to share ideas, contacts, and most importantly, referrals. Last year alone, members of BNI passed 6.2 million referrals, generating 2.6 billion dollars’ worth of business.

For more information on BNI, please visit or call BNI Headquarters at 909.608.7575.

~ BNI Store -
~ Blog -
~ BNI SuccessNet Newsletter -
~ BNI Twitter page -
~ BNI Facebook page -
~ NetworkingNow -

Membership is FREE!The NATIONAL NETWORKER™The BLUE TUESDAY Report™The NATIONAL NEWSPICKER™LEFT, RIGHT and CENTER™Customer Experience PracticeSpecialized Financing & Credit EnhancementEmerging Enterprise Venture Capital Program™Merchant Payment Processing SolutionsNews Releases, Publicity and Public RelationsBUZZWORKS™ - Branding and Social Media DominationMarket Research, Surveys and PollsAssessment ToolsBLOGWORKS™ - Expand Your Search Engine Presence, Positioning and CredibilityAdvertise with Us!Selected Service ProvidersInternational Connections Service - Go GlobalIntelligence and Information OperationsInstant Mobile Communications & ApplicationsCooperative Business Community
Visit Our WEBSITE for more!
Capital, Traffic Building, International Customers and unique SERVICES.
The National Networker Publications™ produced by TNNWC Group, LLC
Resources for Business Planning, Development, Capital and Growth

Forward/Share This Article With Colleagues And Social Media:

No comments:

Blog Archive

BNI News Feed

The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.


Site Credits:

Featured in Alltop
ALLTOP Business
News Wire. HOT.
Cool Javascript codes for websites  Fabulous Free Calendars

Create FREE graphics at