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Tuesday, April 26, 2011

BLUE THING #2: Expert Advice from TNNWC: Customers Are Happier With Their Banks?

Each Week, TNNWC presents an article written by one of its top guns (actually, top minds) offering you EXPERT INFORMATION AND ADVICE for powering up and growing your business. This is some of the best information available. Read it,
think about it, and then PUT IT TO WORK.

TNNWC™ Proudly Presents...

This Week’s Article by
Tom Guckin
, Divisional President & CSE,
Specialized Financing & Credit Enhancement

Customers Are Happier With Their Banks?

In these days, when banks are competing for customers, trying to build deposit and loan balances, reducing fees and giving away gadgets, appliances, monetary bonuses, it’s hard to imaging a time when loans were scarce, deposit interest rates low and bankers were perceived as unfriendly, cold, disinterested individuals.

By faithfully following-up to see that customers are happy, calling to inform us of loan specials, special rates and terms, bonus rates on CD’s and Money Market Accounts and personally greeting us as we come ii to the retail offices, they make us feel special and happy to be doing business with such wonderful individuals.

I could just as well have headed this article:




The truth is, consumers are not a happy group these days. Mr. Exxon is raising prices, I’m sure, in an all out effort to boost the economy. Doctor Proc is never an enjoyable experience and customers are NOT treated by their banks in the way described above.

Banks, in particular, are NOT working to stimulate any economy, nor to help ANYONE in need of higher deposit interest rates or lower loan rates. They are only interested in their own bottom lines.

Need higher investment income? Risk it on a roll of the dice or in the stock market if you dare. Banks want to pay 1% or less meaning it will take 72 YEARS to double your money. (At 6% you money double in 12 years)

Need a loan? You’d better have excellent credit, good cash flow, 30% equity and substantial deposits (at the above 1% or less). We really DON’T lend otherwise.

And so...the rich get richer...

Visit TNNWC. We have money to lend at reasonable rates. Your credit doesn’t have to be perfect, less than 30% equity is acceptable. Growth money or Start-up, we may be able to help. PLUS, a host of other services to help your business grow.

Visit us today at and become a member. It’s FREE!!!!

Tom Guckin
Divisional President & CSE, Specialized Financing & Credit Enhancement
888-317-6498 x-705

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We are a collaborative entrepreneurial, creative organization offering you hands-on, personalized assistance in every aspect of achieving your monetization, profitability and financial sustainability objectives, domestically and globally.

We don’t just coach you or offer you pre-packaged, push-button solutions – we listen to you, analyze your exact needs, and work within your budget to: 1) create your tool kit and 2) work as your partner to implement your plan by supporting you in the most efficient and productive use of every tool.

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The Emergence of The Relationship Economy

The Emergence of The Relationship Economy
The Emergence of the Relationship Economy features TNNWC Founder, Adam J. Kovitz as a contributing author and contains some of his early work on The Laws of Relationship Capital. The book is available in hardcopy and e-book formats. With a forward written by Doc Searls (of Cluetrain Manifesto fame), it is considered a "must read" for anyone responsible for the strategic direction of their business. If you would like to purchase your own copy, please click the image above.


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