The following is reprinted with permission from the Mad Marketing Tactics Blog...
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GIST Video -
Own Your Audience In 2 Minutes - http://bit.ly/LethalNapkin
We live in a world where we have to compete vigorously for attention. A noisy, crowded, rushed world, with voices blaring, signs glaring and children swearing. A world that makes New York's Grand Central Station at rush hour look like nappy time at a country nursery where they are not afraid to use chloroform or ether - I've exaggerating, of course, but you get the gist.
Well...
It's not enough to have a great product, plan and message. Nope. No sir.
You have to find a way to grab their attention, immediately engage them (using pictures, movement, and a genuine human voice).
In brief, you have to be able to draw your message in a simple series of pictures on a napkin while you explain, in simple, graphic terms, what you or your company are all about. To ramp up the exercise, pretend that you are doing this in a busy diner, the person sitting across from you has discretionary authority over $100.0 MILLION in venture funds and the waitress (a dour-looking beast of a woman with an unsightly, hair-laden mole, the size of a raisin, on her chin) has her hands on her hips and is not-so-gently indicating that other customers are waiting to be seated in the diner. To make matters worse, she has already re-filled your coffee cups three times. You're sweating. You need to use the restroom, too.
Look at the informative picture below, quickly absorb its message, and then head to http://bit.ly/LethalNapkin or, if you prefer (and some of you will), http://bit.ly/2guys1napkin -
Head to http://bit.ly/LethalNapkin or, if you prefer (and some of you will), http://bit.ly/2guys1napkin.
GIST VIDEO - "Your napkin is our canvas.*"
* This is not the Gist Video slogan.
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Murray Ansell
murray@lifeenergycoaching.com
Angels of Money
http://www.angelsofmoney.com/
About Us: Would you love to run your dream business but are afraid of the fallout should you fail? Angels of Money helps employees transition quickly and successfully into running a purpose-driven business designed around their greatest passion.
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Tags: musical instruments, inspiration, integrity, empower, middle school children
Rand Brenner
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asapvendors@aol.com
aftermarketsalesareprofitablellc.com
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About Us: We are the premier vendor of remanufactured ink jet and toner cartridges in the world. All of our products come with a 100% performance guarantee. We will ship any qualified business on open account ( net 30 days, free shipping on any size order)
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FREE (OR VERY INEXPENSIVE) RESOURCES, ASSETS AND TOOLS FOR SMALL BUSINESSES, EMERGING ENTERPRISES AND GROWING COMPANIES
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The Facebook Marketing Toolbox: 100 Tools and Tips to Tap the Facebook Customer BaseFROM THE TNNWC NEWSROOM
Contact: TNNWC NEWS SERVICE
Contact Person: Kent Martin
Company Name: TNNWC Group, LLC / The National Networker Companies™
Telephone Number: 888.317.6495 (Extension 703)
Fax Number: 914.517.5944
Email Address: kent@tnnwc.com
Web site address: http://www.tnnwc.com
TNNWC Drives Social Media Dominance in ’11 via Video
Levittown, Pennsylvania – The impact social media had on virtually every form of communication in 2010 will pale compared with its impact in 2011. TNNWC Group, LLC, has launched a series of member services to take advantage of this phenomenon, and GIST Video will lead the way. Adam J. Kovitz and Douglas Castle, Co-Chairpersons of TNNWC Group, LLC (http://www.tnnwc.com), have announced that video-driven social media will play an even greater role in their marketing and finance strategies for member businesses.
"Social media is one of the best ways for a small business to drive engagement with its customers, and video can provide the keys to the ignition,” Kovitz said. “With the right social media campaign, an entrepreneur can reach a customer base at the right time of day – or night, for that matter – to deliver a specific message. With the advent of GIST Video, we’re incorporating the most comprehensive set of social media tactics available today for our members who want this dynamic engagement.”
Video can not only tell a company’s story in a dramatically effective fashion, it can also provide a way for companies to keep in touch and build a loyal customer base.
Kovitz is quick to add that social media play only one part of an overall marketing strategy for a small business. “No business should ever buy into a social media plan that’s not part of a strategy. It’s not a stand-alone tactic,” he explained. “And we maintain that GIST Video must be an integral component of such a strategy to tell a company’s story in the most effective manner possible. It’s all about cutting through clutter – and there’s a lot of clutter in media today – and video can help a company separate itself from its competitors.”
Membership in TNNWC is free.
About TNNWC Group, LLC: TNNWC Group, LLC is a comprehensive media and services provider conglomerate which addresses the needs of entrepreneurial businesses, emerging enterprises, and growing companies. Its homepage address is http://www.tnnwc.com. Some of the services provided include venture capital, building customer traffic and loyalty, and assisting companies with cultivating international connections and customers.
For Reprints of this Article: email kent@tnnwc.com .
Repeat Contact Information:
Contact Person: Kent Martin
Company Name: TNNWC Group, LLC / The National Networker Companies™
Telephone Number: 888.317.6495 (Extension 703)
Fax Number: 914.517.5944
Company Name: TNNWC Group, LLC / The National Networker Companies™
Telephone Number: 888.317.6495 (Extension 703)
Fax Number: 914.517.5944
# # #
CAREER AND PARTNERSHIP OPPORTUNITIES
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The National Networker Publications™ produced by TNNWC Group, LLC
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